ENG | EU AI Act Article 50: what your teams need to do now
New AI transparency obligations under the EU AI Act came into force on 2 August 2026. The new rules may affect companies using AI chatbots and other customer-facing AI tools, as well as AI-generated content for marketing and communications. In this webinar, Sorainen’s Baltic experts explain the key requirements, exceptions and practical considerations for legal, compliance, data protection, marketing and communications teams — including when the use of AI must be disclosed and what companies should do next. Sorainen speakers: Ignas Sidaras, Counsel at Sorainen Lithuania Mihkel Miidla, Partner at Sorainen Estonia, Head of Technology & Data Protection Krišjānis Knodze, Associate at Sorainen Latvia Moderator - Linda Sarāne-Reneslāce, Partner at Sorainen Latvia Subscribe here if you would like to receive legal updates and invitations to webinars and offline events. Follow us on Facebook and LinkedIn.
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