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REWORK

37signals

A podcast by 37signals about the better way to work and run your business. The REWORK podcast features the co-founders of 37signals (the makers of Basecamp and HEY), Jason Fried and David Heinemeier Hansson sharing their unique perspective on business and entrepreneurship along with host Kimberly Rhodes.

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  • 24 episodes
  • Avg 26 min
  • English

Episodes 24

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  • S2 · E181
    January 28 · 22 min

    Give it a name

    Coming up with a product name doesn’t have to be complicated. In this episode, Jason Fried and David Heinemeier Hansson share when in the development process a name is chosen, how several of their products got their names, and why keeping things simple usually wins. They talk about what's worth considering and what's not worth a second thought. Key Takeaways 00:10 – How Fizzy got its name and what it was almost called 04:29 – No name ever checks every box 10:25 – When an available domain influences the choice 13:18 – The legal realities 17:26 – What’s behind the name Omarchy (and how do you actually say it?) 20:12 – Good names work by making an easy connection Links and Resources Fizzy is a modern spin on kanban. Try it for free at fizzy.do Record a video question for the podcast Sign up for a 30-day free trial at Basecamp.com Books by 37signals HEY World | HEY The REWORK podcast The Rework Podcast on YouTube The 37signals Dev Blog 37signals on YouTube @37signals on X

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  • S2 · E180
    January 21 · 35 min

    AI Revisited

    AI has moved fast, and so has 37signals’ thinking. This week, host Kimberly Rhodes talks to co-founder and CTO David Heinemeier Hansson about the progress AI has made over the last few months. David shares what’s changed, what’s actually useful now, and why his outlook has grown more optimistic. Key Takeaways 00:11 – How today’s AI feels dramatically more powerful 05:05 – David’s real-world experience working with AI agents 23:36 – How AI can help non-programmers 31:05 – Why the upside of AI outweighs the potential risks Links and Resources Fizzy is a modern spin on kanban. Try it for free at fizzy.do Record a video question for the podcast Sign up for a 30-day free trial at Basecamp.com Books by 37signals HEY World | HEY The REWORK podcast The Rework Podcast on YouTube The 37signals Dev Blog 37signals on YouTube @37signals on X

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    • Chapters
  • S2 · E179
    January 14 · 33 min

    Making things that multiply

    Good ideas rarely belong in just one place. This week, Jason Fried and David Heinemeier Hansson share how 37signals lets concepts move freely across products, turning one solid idea into many useful ones. They talk about borrowing from the past without getting stuck in it, giving new concepts time to catch on, and keeping space for creativity as products evolve. Key Takeaways 00:11 – Letting strong ideas travel between products 02:49 – Giving each product its own design voice 07:26 – Bringing back old features when it makes sense 12:03 – Avoiding nostalgia just for the sake of it 17:55 – Using real-world use to guide product improvements 22:10 – Keeping your creative process flexible 23:57 – Leaving space for fun in the design 31:13 – Designing around feel instead of rules Links and Resources Newcity Design magazine Segura Inc. (Carlos Segura’s Design Firm) Fizzy is a modern spin on kanban. Try it for free at fizzy.do Record a video question for the podcast Sign up for a 30-day free trial at Basecamp.com Books by 37signals HEY World | HEY The REWORK podcast The Rework Podcast on YouTube The 37signals Dev Blog 37signals on YouTube @37signals on X

    • Transcript
    • Chapters
  • S2 · E178
    January 7 · 31 min

    Launch day — a little logistics, a lot of luck

    Release day always looks smooth from the outside. Behind the scenes, there’s a lot packed into a short window. In this episode, Jason Fried and David Heinemeier Hansson share how 37signals approaches the final stretch of putting a product out into the world, using Fizzy as a recent example. They talk about narrowing features, resisting the urge to hype dates too early, and why steady word of mouth matters more than chasing algorithms. Key Takeaways 00:00 – Introduction 00:10 – How Fizzy’s launch came together 02:17 – Choosing what really needs to ship in V1 08:51 – The downside of announcing dates too far ahead 12:33 – How algorithms have reshaped marketing 23:37 – Building buzz through word of mouth 30:00 – It all comes down to building a solid product Links and Resources Fizzy is a modern spin on kanban. Try it for free at fizzy.do Record a video question for the podcast Books by 37signals Sign up for a 30-day free trial at Basecamp.com HEY World | HEY The REWORK podcast The Rework Podcast on YouTube The 37signals Dev Blog 37signals on YouTube @37signals on X

    • Transcript
    • Chapters
Showing 21–24 of 24 episodes