Skip to content
Sign in
Artwork for True North Podcast
BusinessInvesting

True North Podcast

True North Platform

True North is a team of investors and analysts exploring the outer edges of Bitcoin, digital credit, finance and macro economics.

Play
Open in
  • 25 episodes
  • Avg 1 hr 28 min
  • English

Support the show

Goes straight to the publisher. podnod takes nothing.

Episodes 25

NewestOldestLongest
All20Unplayed20In progress0Played0
Counted on this page — what you have heard stays on this device, so it is not something the list can be paged by.
  • October 8 · 59 min

    Digital Credit Is Still Misunderstood | True North Podcast | Ep. 82

    The crew discusses why digital credit is still so misunderstood, starting with takeaways from the Bitcoin Treasuries Conference and how SATA and STRC work as dry powder that keeps earning while you wait. The crew covers SATA passing STRF in notional outstanding, the fastest horse debate, and why amplification matters more than a 1% difference in cost of capital. From there, they compare Tesla's multiple to mNAV, look at AI disruption and goodwill at Adobe, and close with a breakdown of the ASST options chain and LEAPS heading into warrant week. This episode is for informational and educational purposes only and is not investment, tax, or legal advice. Market Snapshot As of 10/7/26: Open: $157.82 | Close: $153.37 Volume: ~21.3M shares mNAV: ~1.13x | Market Cap: ~$50.7B BTC Holdings: 848,000 In This Episode 00:00 True North Loading… 05:18 Bitcoin Treasuries Conference Takeaways 11:21 Digital Credit as Dry Powder 16:03 SATA Passes STRF 19:15 The Fastest Horse Debate 25:26 Why Amplification Matters 38:45 Tesla, Mag 7, and mNAV 42:38 AI Disruption and Goodwill 46:50 ASST Options and LEAPS 57:48 Final Thoughts Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. - True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* - Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • October 2 · 1 hr 23 min

    Agents Interacting with Daily Dividends | True North Podcast | Ep. 81

    The crew opens with a balance sheet check-in on Strategy and Strive, then dig into why amplification, not a 1% difference in cost of capital, is the biggest driver of long-term shareholder returns. They share takeaways from the Bitcoin Treasuries Conference, walks through Strategy's move to daily dividends and what that could mean for STRC, SATA, and AI agents managing capital, and closes with a Warrants 101 breakdown covering how warrant holders hedge, why warrants are a capital injection rather than a sign of stress, and what exercise would mean for Strive's balance sheet. This episode is for informational and educational purposes only and is not investment, tax, or legal advice. Market Snapshot As of 9/30/26: Open: $160.82 | Close: $153.09 Volume: ~17.3M shares mNAV: ~1.13x | Market Cap: ~$50.6B BTC Holdings: 847,666 Timestamps: 00:00 True North Loading… 03:15 Balance Sheet Update 05:23 Why Amplification Drives Returns 21:23 Bitcoin Treasuries Conference 31:44 The Future of Digital Credit 44:47 Daily Dividends 50:54 AI Agents and Capital 01:04:06 Warrants 101 01:20:12 Final Thoughts Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. - True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).\* - Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • September 24 · 1 hr 21 min

    The Berkshires of Bitcoin | True North Podcast | Ep. 80

    The crew kicks off Season 3 with a balance sheet check-in on Strategy and Strive: Strategy's 950 BTC purchase, STRC buybacks, cash versus convertible debt, and Strive's growing Bitcoin position, dividend coverage, and potential warrant capital. The crew then breaks down why digital credit changes the probability of outcomes versus traditional credit, draws parallels between Strategy and Berkshire Hathaway's insurance float model, and closes with a look at options activity across ASST, MSTR, IBIT, and STRC. This episode is for informational and educational purposes only and is not investment, tax, or legal advice. Market Snapshot As of 9/23/26: Open: $167.23 | Close: $162.20 Volume: ~21.0M shares mNAV: ~1.16x | Market Cap: ~$53.7B BTC Holdings: 846,000 Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Timestamps: 00:00 Intro 03:27 Episode Overview: Market close, balance sheets, Berkshire, derivatives 05:47 Meet the Crew: Adam Livingston joins Strive 11:29 Strategy $MSTR Balance Sheet: $BTC holdings, cash, converts, $STRC buybacks 15:23 Strive Balance Sheet: $ASST $SATA, dividend coverage, warrants, amplification 26:13 Risk Management and Volatility: Four-year cycle, drawdowns, credit flows 29:09 Traditional Credit vs. Digital Credit: Probability of outcomes, tail risk 40:35 Berkshire Hathaway Parallels: Capital, insurance float, risk taking 51:39 Strategy vs. Berkshire: Float growth, digital credit engine 58:55 Derivatives Market: ASST warrants, options open interest 1:04:26 MSTR and $IBIT Options: Open interest, hedging, liquidity 1:08:02 STRC Options Market: Puts, strikes, yield enhancement 1:15:01 Final Thoughts Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. - True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* - Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #79
    September 10 · 56 min

    Insurance Risk Bubbling | True North Podcast | Ep. 79

    Agenda: -Bitcoin Balance Sheet update -"The Hole" paper review -Private Credit / Landscape -"Panic" clip Thank you to our sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. - True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* - Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #78
    September 3 · 1 hr 7 min

    Clean Sheet, who dis? | True North Podcast | Ep. 78

    The crew examines Bitcoin’s technical setup as price converges around the power-law floor, the 200-week moving average, and the short-term holder realized price, then asks whether the latest bottoming signals point toward a durable bull-market confirmation. From there, the conversation moves through financial repression, Treasury buybacks, structurally higher long-term rates, the housing market, rising federal interest expense, and why persistent deficits continue to strengthen the monetary case for Bitcoin. The group then breaks down Strategy’s cleaner balance sheet, the combination of its USD reserve and cash position, the move to zero net leverage, and the capital-allocation flexibility that creates for convertible debt, Bitcoin purchases, STRC repurchases, and MSTR common stock. The discussion also explores STRC’s path back to par, how cash reserves and buybacks affect investor confidence, the emergence of leveraged and delta-neutral markets around preferred equity, and the contrast between STRC and SATA on scale, liquidity, and daily dividends. The episode closes by comparing Strategy’s liquid Bitcoin reserve with traditional bank loan books, revisiting lessons from the 2008 financial crisis, and examining how verifiable Bitcoin collateral could support reinsurance, structured products, prediction markets, and the next phase of digital credit. This episode is for informational and educational purposes only and is not investment, tax, or legal advice. Market Snapshot As of 9/2/26: Open: $123.35 | Close: $123.19 Volume: ~14.9M shares mNAV: ~1.04 | Market Cap: ~$51.8B BTC Holdings: 845,050 In This Episode 00:00 - True North Loading… 00:03:16 - Disclaimer 00:03:47 - Episode Overview: Bitcoin technicals, Strategy’s balance sheet, preferred equity 00:08:25 - The Macro Backdrop: ETF distribution, rates, capital flows 00:10:48 - Financial Repression: Treasury buybacks, long-term rates, housing 00:16:01 - Federal Deficits and Interest Expense: debt growth, inflation, monetary debasement 00:21:51 - Strategy Balance Sheet Update: Bitcoin assets, USD reserves, cash flexibility 00:28:21 - STRC’s Path Back to Par: buybacks, liquidity, sellers, market recovery 00:31:46 - Cash Reserves and Preferred Buybacks: signaling, duration, price stability 00:36:55 - Hong Kong Takeaways: market makers, leverage, Hyperliquid, delta-neutral trading 00:39:35 - STRC Versus SATA: scale, daily dividends, liquidity, market structure 00:46:04 - The MSTR Valuation Debate: mNAV cycles, one million Bitcoin, balance-sheet scale 01:01:49 - Reinsurance and Prediction Markets: catastrophe risk, Polymarket, organized risk-taking 01:06:23 - Closing Outlook: bull-market signals, golden cross, institutional momentum Thank you to our sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. - True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* - Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #77
    August 20 · 1 hr 16 min

    We're So (Buy)Back | True North Podcast | Ep. 77

    Agenda: Balance Sheet and Credit Quality Update Buybacks/MSTR/US Treasury Strategy Q/A Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. - True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* - Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #76
    August 17 · 1 hr 32 min

    Why Strategy's Balance Sheet Became a Blackhole | True North Podcast | Ep. 76

    The crew takes apart the capital structure behind Strategy’s expanding Bitcoin balance sheet: the week’s common-stock issuance, Bitcoin sale, STRC repurchase, cash-reserve build, and the argument that a liquid, divisible BTC reserve changes how investors should think about funding preferred dividends. From there, the conversation moves through net leverage, refinancing optionality, the emerging digital credit stack, and the contrast between financing appreciating Bitcoin collateral and financing rapidly depreciating GPU infrastructure. The group also examines the potential implications of MSCI’s proposed screening methodology for digital-asset treasury companies, discusses preferred-share capital allocation across STRC, STRF, STRK, and STRD, and closes with a candid conversation about BIP 110, a possible fork, market process, and the work required to bring longer-duration institutional capital into Bitcoin-backed credit. This episode is for informational and educational purposes only and is not investment, tax, or legal advice. Market Snapshot As of 8/12/26: Open: $97.16 | Close: $94.83 Volume: ~11.1M shares mNAV: 1.05x | Market Cap: ~$37.4B BTC Holdings: 840,447 In This Episode 00:00 True North Loading… 09:50 Episode Overview: Balance sheet, credit markets, digital credit 11:43 Market Backdrop and Big Issuance: capital gains, equity issuance, AI financing 12:56 Strategy’s Weekly Capital Moves: MSTR ATM, Bitcoin sale, STRC buyback 15:58 Bitcoin Liquidity Versus Real Estate: divisibility, tax lots, 24/7 markets 20:19 Strategy Balance Sheet Update: BTC holdings, reserves, debt, preferred obligations 24:06 Cash Reserves and Net Leverage: USD reserve, debt coverage, refinancing optionality 32:47 Why Cash Strengthens Credit: liquidity, dividend protection, STRC credit quality 35:47 Strategy’s Capital Black Hole: capital access, BTC accumulation, market structure 37:37 Credit Markets Meet the AI Boom: private credit, GPU collateral, issuance cycle 38:52 Jane Street’s GPU Debt Deal: secured debt, depreciation, underwriting risk 44:59 Building Private Credit on Preferreds: institutional mandates, duration, digital credit 48:17 GPU Debt Versus Bitcoin Credit: appreciating collateral, asset risk, credit spreads 59:56 Secured Debt and Convert Risk: seniority, collateral, convert obligations 01:10:23 Preferred Buybacks and Capital Allocation: STRC, STRF, STRK, STRD, capital stack 01:15:22 MSCI’s Digital Treasury Screen: index methodology, digital treasury, inclusion risk 01:28:32 Closing Outlook: Digital Credit: institutional adoption, market development, patience 01:31:02 BIP 110 and the Fork Debate: Bitcoin governance, market process, OODA loop Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. - True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).\* - Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #75
    August 6 · 1 hr 31 min

    Randomness & Probability 101 | True North Podcast | Ep. 75

    Bring your thinking caps, we're getting into the math this week. Agenda: ColdCard Anxiety Suits & BTC Strategy B/S Moves & Updates MATH (Entropy / Randomness / Risk Probability) Collateral Exercises Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. - True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* - Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #74
    August 5 · 1 hr 15 min

    Architecture of Value | True North Podcast | Ep. 74

    🎛️ As of this recording, 7/22/26, Strategy's (MSTR) performance: Open: $100.06 Close: $100.01 Volume: ~ 13M Shares mNAV: ~ 1.03 Market Cap: ~ $37.9B BTC: 843,775 ⏱️ TIMESTAMPS & INSIGHTS: 0:00 - True North Episode 74 Loading 1:17 - Intro & Agenda 4:13 - MSTR Balance Sheet Update: Cash raised, Bitcoin holdings 6:55 - MSTR Model Evolution: Balance sheet, dividend coverage 9:55 - MSTR Credit Quality: Market feedback, reserve replenishment 12:02 - Comparing Balance Sheet Companies: MSTR vs. top 20 firms 18:50 - Capital Flows & Market Psychology: Investor beliefs, crowded trades 20:48 - Algorithmic Trading Impact: Automation, arbitrage, capital flows 24:02 - Preferred Equities & Liquidity: High yield, perpetual, battle testing 25:48 - SATA vs. STRC Arbitrage: Short interest, carry cost 28:27 - Preferred Instruments Pair Trading: SATA vs. STRC, investor base 32:44 - Dividend Frequency & Stickiness: Daily vs. twice-monthly, capital retention 36:33 - Institutional Investor Feedback: Credit quality, market concerns 40:00 - Options Market Analysis: Short interest, put options 43:50 - STRE European Preferred Equity: Luxembourg exchange, trading issues 47:16 - STRC Volatility & Future: Price limits, structural leverage 50:27 - MSTR Estimated Net Income: Bitcoin price impact, comparisons 54:12 - MSTR Future Strategy: Beyond Bitcoin bank, diverse balance sheet 56:56 - Bitcoin BIP 110 Activation: Signaling, block height, path 59:02 - BIP 110 Activation Mechanics: Hash power, chain split risk 1:04:06 - Probabilistic BIP 110 Outcome: Miner game theory, incentives 1:12:57 - Dan's Final Thoughts: Bitcoin forks, portfolio changes Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #73
    July 9 · 57 min

    MSTR Sells Bitcoin to Fund Dividend | True North Podcast | Ep. 73

    Agenda: What is Capital ? Using Bitcoin as Capital Math of Q2 2026 Balance Sheet Management Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #72
    July 2 · 59 min

    The Stress Test | True North Podcast | Ep. 72

    Agenda: New Capital Framework Leverage Design, Market Discussion Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • June 25 · 2 hr 12 min

    The Long Game | True North Podcast | Ep. 71

    Agenda: Lay of the Land Digital Capital / Digital Credit Volatility / Credit Spam War Discussion Q&A Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • June 18 · 1 hr 48 min

    The Launch Pad | True North Podcast | Ep. 70

    Agenda: SpaceX & Broad Capital Markets Macro BTC Prague Takeaways STRC & SATA Analysis & Credit Instruments Fed Meeting Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #69
    June 4 · 1 hr 31 min

    Strategy Sells Bitcoin, so what? w/ Adam Livingston | True North Podcast | Ep. 69

    Agenda: MSTR Balance Sheet Math Reserve Status STRC & Pref Price Action Risk Relativity Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #68
    May 29 · 1 hr 24 min

    The New Regime | True North Podcast | Ep. 68

    🎛️ As of this recording, 5/27/26, Strategy's (MSTR) performance: Open: $156.76 Close: $154.20 Volume: ~ 11.89M Shares mNAV: ~1.23 Market Cap: ~ $54B BTC: 843,738 ⏱️ TIMESTAMPS & INSIGHTS: 00:00:00 - Intro And NFA: Educational discussion and disclaimers 00:02:45 - Market Structure Overview: Bitcoin volatility and AI trade setup 00:04:36 - Amplification Dynamics: Dividend coverage and leverage improve 00:07:21 - Bitcoin Collateral Risk: 2022 balance sheet stress comparison 00:09:36 - Balance Sheet Stress Test: Bitcoin drawdowns and coverage durability 00:10:43 - Preferred Equity Security: Bitcoin overcollateralization strengthens credit 00:13:13 - Refinancing Strategy Shift: Cash reserves retire senior liabilities 00:16:10 - Capital Structure Psychology: Market reassesses reserve reduction risks 00:19:10 - Bitcoin Per Share Focus: Debt buybacks reduce dilution pressure 00:20:25 - Convertible Arbitrage Mechanics: Volatility traders value optionality 00:22:23 - Infinite Leverage Thesis: mNAV expansion under stressed Bitcoin 00:24:13 - Preferred Equity Risks: Amplification alters collateral assumptions 00:27:15 - Leveraged Bitcoin Exposure: Strategy equity outperforms spot BTC 00:29:02 - Traditional Valuation Limits: Default models ignore capital access 00:32:32 - Digital Credit Stability: Fiduciary media concerns and dividends 00:35:13 - Bitcoin Credit Scaling: Trillion-dollar preferred structures discussed 00:39:43 - AI Memory Trade: Semiconductor positioning and AI infrastructure demand 00:42:13 - High Bandwidth Memory: AI compute bottlenecks intensify 00:45:28 - Future Compute Curves: Photonics and decentralized processing 00:48:54 - Technological Expansion Thesis: Robotics and global adoption accelerate 00:49:58 - AI Equity Volatility: Micron trading cycles and risk 00:55:09 - Valuation Expansion Dynamics: AI multiples and equity issuance 00:57:15 - Sentiment Reflexivity Loops: Markets rotate across AI narratives 01:01:58 - Dollar Base Layer: AI growth meets debt crisis 01:03:34 - Federal Debt Spiral: Interest burdens outpace economic growth 01:07:30 - Treasury Demand Crisis: Global trust erosion pressures dollar 01:09:00 - Fed Policy Trap: Inflation and liquidity dilemmas collide 01:12:28 - Digital Credit Demand: Capital preservation drives Bitcoin yield products 01:15:42 - Dan’s Final Thoughts: Long-term conviction through market uncertainty 01:17:42 - Soleil’s Final Thoughts: Digital credit and Bitcoin market resilience 01:21:25 - Adrian’s Final Thoughts: Bitcoin and macro outlook wrap-up 01:23:01 - Jeff’s Final Thoughts: Long-duration Bitcoin adoption thesis Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • S1 · E67
    May 21 · 1 hr 19 min

    Reimagining Money | True North Podcast | Ep. 67

    Agenda: STRC analysis (VWAP / risk) Market Benchmarks & Capital Flow Comparisons Bitcoin Supply, Demand & Price Impact 4.Yield, Performance & Strategic Positioning Have questions? Ask on our website! https://tnorth.com/ask Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • #66
    May 15 · 1 hr 25 min

    The World Has Changed... | True North Podcast | Ep. 66

    🎛️ As of this recording, 5/14/26, Strategy's (MSTR) performance: * Open: $177.85 * Close: $186.97 * Volume: ~15.9M Shares * mNAV: ~1.23 * Market Cap: ~ $65.5B * BTC: 818,869 ⏱️ TIMESTAMPS & INSIGHTS: * 00:00:00 - Intro And NFA: Educational discussion and disclaimers * 00:07:05 - Daily Dividend Breakthrough: First US security with daily payouts * 00:14:03 - Stablecoin Arbitrage Surface: Dividend frequency expands carry trade activity * 00:17:23 - Dividend Market Psychology: Daily payouts sustain investor engagement * 00:19:09 - Credit Risk Modeling: Evaluating perpetual dividend sustainability * 00:22:16 - Daily Yield Tokenization: DeFi liquidity models disrupted by SATA * 00:26:23 - DRIP Compounding Mechanics: Daily reinvestment increases effective yield * 00:30:53 - 13% Yield Product: Public preferred equity launches daily income * 00:32:32 - Structured Credit Evolution: Bitcoin credit wrapped into rated products * 00:35:03 - Bitcoin Payment Rails: Lightning enables instant Bitcoin spending * 00:38:34 - Digital Credit Unlock: SATA acts as instant global credit layer * 00:39:50 - STRC Trading Explosion: Ex-dividend dates drive massive trading volume * 00:42:59 - Institutional Carry Trades: Quant funds exploit dividend arbitrage spreads * 00:47:32 - Liquidity Centralization Effects: US markets concentrate digital credit liquidity * 00:49:28 - Sticky Yield Behavior: Daily dividends reduce investor selling pressure * 00:52:11 - Leveraged SATA Trading: Margin carry trades amplify yield exposure * 00:56:03 - Bitcoin Trojan Horse: Digital credit drives indirect Bitcoin adoption * 00:58:37 - Capital Gravity Effects: Stable assets attract institutional capital flows * 01:04:45 - Bitcoin Risk Mispricing: Probability models create asymmetric market alpha * 01:11:14 - Insurance Balance Sheet: Duration matching liabilities with Bitcoin reserves * 01:14:25 - IPO Risk Transfer: Public equities distribute leveraged Bitcoin exposure * 01:16:05 - MSTR Trading Chaos: Hedging flows create persistent alpha opportunities * 01:20:48 - Bitcoin Regulatory Tailwinds: Clarity Act accelerates digital credit adoption * 01:23:50 - Bitcoin Capital Markets: STRC volume signals securitization acceleration * 01:27:33 - Soleil's Final Thoughts: Digital credit transforms Bitcoin capital markets * 01:29:15 - Dan's Final Thoughts: Long-term digital credit market outlook * 01:30:37 - Jeff's Final Thoughts: Bitcoin capital markets continue accelerating Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ ABUNDANT MINES: https://abundantmines.com See our website: https://tnorth.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. \ True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).\* \ Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • S1 · E65
    May 7 · 1 hr 35 min

    Credit Quality Accelerating | True North Podcast | Ep. 65

    🎛️ As of this recording, 5/6/26, Strategy's (MSTR) performance: * Open: $184.57 * Close: $186.82 * Volume: ~14.3M Shares * mNAV: ~1.28 * Market Cap: ~ $64B * BTC: 818,334 ⏱️ TIMESTAMPS & INSIGHTS: * 00:00:00 - Intro: TN trailer and not financial advice * 00:03:06 - Recent Market Reactions: Strategy earnings call sparks polarized sentiment * 00:05:17 - Selling Bitcoin And Converts: BTC sale implications and debt cleanup optionality * 00:13:36 - Bitcoin Liquidity And Preferreds: Market depth strengthens perpetual capital optionality * 00:17:50 - Bitcoin Tax Loss Strategy: BTC sales fund dividends and optimize tax basis * 00:25:43 - Credit Arbitrage And mNAV: Preferred flows, dilution math, and amplification mechanics * 00:31:24 - Amplification And Credit Risk: Modeling leverage, volatility, and dividend durability * 00:35:03 - Stakeholder Capital Framework: Balancing common equity, credit holders, and Bitcoin * 00:39:40 - Bitcoin Buyer And Risk Models: Strategy demand, volatility, and amplification scenarios * 00:44:58 - Bitcoin Per Share Thesis: mNAV valuation and long-term equity amplification * 00:49:35 - Digital Credit Expansion: Layered leverage and Bitcoin-backed financial products * 00:53:50 - DeFi Yield Markets: Pendle, tranching, and smart contract risk dynamics * 00:57:35 - Bitcoin-Backed Credit Markets: Digital credit reshapes global debt infrastructure * 01:02:40 - Bitcoin Adoption And Inflation: Retail demand and monetary debasement tailwinds * 01:07:45 - Sticky Features And Scale: Amazon-style adoption and long-term risk pricing * 01:12:45 - Insurance And Digital Credit: Bitcoin-backed balance sheets and AI disruption * 01:17:35 - Bitcoin Conference Insights: Institutional adoption, mining, and business integration * 01:23:25 - Bitcoin Business Adoption: Digital credit community expansion * 01:25:16 - Digital Credit Adoption: Bitcoin-backed finance and competitive business advantages * 01:28:54 - Dan’s Final Thoughts: BTC per share, mNAV, and shareholder accretion * 01:30:16 - Mason’s Final Thoughts: Bitcoin yield, buybacks, and shareholder optimism * 01:33:21 - Grain’s Final Thoughts: Bullish outlook on Bitcoin yield and shareholder value * 01:34:22 - Jeff’s Final Thoughts: Stream updates, tokenization, and ecosystem growth Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ See our website: https://tnorth.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. \ True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).\* \ Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • S1 · E64
    April 23 · 1 hr 43 min

    The Dividend Machine | True North Podcast | Ep. 64

    🎛️ As of this recording, 4/22/26, Strategy's (MSTR) performance: * Open: $174.93 * Close: $179.36 * Volume: ~31.9M Shares * mNAV: ~1.25 * Market Cap: ~ $60.1B * BTC: 815,061 ⏱️ TIMESTAMPS & INSIGHTS: * 00:00:00 - Trailer: Preview of key topics and themes * 00:03:00 - Recent News: Jeff on rapid market developments * 00:06:40 - Balance Sheet Growth: Assets rise from recent tailwinds * 00:08:13 - Leverage Profile: Debt ratio and downside thresholds * 00:09:07 - Dividend Structure Change: Shift to semi-monthly payouts * 00:12:54 - mNAV Premium: Raising capital above asset value * 00:14:12 - Audio Issue: Grain speaking while muted * 00:15:14 - Fiat System Outlook: Structural imbalance and long-term risks * 00:16:20 - Market Participation Shift: Volume drives trading behavior * 00:19:58 - Income Demand Shift: Yield focus drives investor interest * 00:22:31 - Price Stability Narrative: Instrument holds through volatility * 00:25:30 - True North Event: Vegas meetup at Bitcoin conference * 00:26:29 - Investor Skepticism: Debate on risk and principal return * 00:27:42 - Covered Call Management: Sole discusses rolling positions * 00:30:14 - Earnings Outlook: Projected net income and narrative impact * 00:33:59 - Structured Credit Buildout: Tranching, risk buffers, and scaling framework * 00:42:04 - Rating Agency Path: Structuring for credit ratings * 00:47:05 - Implementation Pathway: Raising capital and building structure * 00:53:24 - Capital Access Constraints: Limits for US-based investors * 00:56:56 - Structured Finance Case Study: Natural gas cash flow tranching * 01:01:38 - Innovation Mindset: Builders shaping financial future * 01:07:38 - Early Adopter Advantage: Retail leads new instruments * 01:11:22 - Institutional Entry Timing: Later adoption impacts returns * 01:12:30 - Rate Outlook Narrative: AI used to justify rate shifts * 01:13:46 - Long-Term Demand Thesis: Sustaining high yield environment * 01:16:34 - Capital Rotation Dynamics: Equity profits move into credit * 01:19:44 - Convertible Strategy: Balancing downside protection and upside * 01:22:48 - Liquidity Environment Shift: Capital flows and macro setup * 01:25:21 - Valuation Framework Shift: Balance sheet over cash flow * 01:28:15 - Risk-Free Debate: Questioning traditional benchmarks * 01:31:20 - Soleil’s Final Thoughts: Risk, conviction and allocation * 01:33:27 - Narrative and Sentiment: Grain on framing and perception * 01:37:20 - Mason’s Final Thoughts: Opportunity sizing, positioning, conviction * 01:40:56 - Dan’s Final Thoughts: Product evolution, structure, and demand * 01:42:04 - Jeff’s Final Thoughts: Macro framing, capital flows, and outlook Thank you to our Sponsors: BitGo: https://www.bitgo.com/ SALT: https://saltlending.com/ See our website: https://tnorth.com Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
  • S1 · E63
    April 16 · 1 hr 39 min

    Calling The Shot | True North Podcast | Ep. 63

    🎛️ As of this recording, 4/15/26, Strategy's (MSTR) performance: * Open: $139.75 * Close: $143.54 * Volume: 13.9M Shares * mNAV: ~1.15 * Market Cap: ~ $47.9B * BTC: 780,897 ⏱️ TIMESTAMPS & INSIGHTS: * 00:00:00 - Intro: TN trailer and not financial advice * 00:03:33 - True North Agenda: Purpose, hosts, and show structure * 00:05:19 - Team First Takes: Macro outlook, Bitcoin, and sentiment * 00:13:59 - STRC Arbitrage Setup: Dividend pricing inefficiency explained * 00:18:08 - Capital Scale Visualized: Billion-scale liquidity perspective * 00:19:23 - Capital Markets Shift: New credit instruments driving demand * 00:25:42 - Balance Sheet Flywheel: Capital infrastructure capturing flows * 00:27:15 - STRC Demand Growth: Institutional scale and liquidity expansion * 00:32:36 - Yield Dislocation Signals: Pricing inefficiencies and buyer dominance * 00:34:20 - Credit Market Expansion: Digital credit targeting large TAM * 00:36:42 - Inflation Mechanics Breakdown: Monetary expansion and asset impact * 00:37:28 - Debasement Math Framework: Rule of 72 purchasing erosion * 00:41:43 - Leverage Risk Analysis: Balance sheets, collateral, downside risk * 00:47:48 - Issuance Constraints Explained: Collateral limits and leverage capacity * 00:52:00 - Bitcoin Price Impact: Capital deployment influencing market structure * 00:53:17 - mNAV Allocation Strategy: Dilution timing and capital efficiency * 00:57:15 - Rate Regime Dynamics: Interest rates shaping capital allocation * 00:58:15 - Financial Repression Setup: Policy pressure driving risk assets * 01:01:55 - Instrument Pricing Inefficiency: Yield distortions and gaps * 01:05:01 - Market Structure Signals: Liquidity shifts and capital rotation * 01:07:24 - Options Strategy Framework: Yield capture, leverage, positioning dynamics * 01:13:14 - Capital Allocation Deep Dive: mNAV, BTC per share, scaling strategy * 01:19:33 - Issuance Scaling Dynamics: Capital deployment and BTC accumulation pace * 01:23:09 - Capital Structure Mechanics: Issuance layering and efficiency gains * 01:24:44 - Media Narrative Debate: Coffeezilla, Bankless, and risk framing * 01:26:42 - Soleil's Final Thoughts * 01:29:05 - Mason's Final Thoughts * 01:33:29 - Grain's final thoughts * 01:38:38 - Dan's Final Thoughts * 01:39:55 - Jeff's Final Thoughts Thank you to our Sponsors: BitGo: https://www.bitgo.com/ Horizon: https://joinhorizon.com/?ref=TRUENORTH SALT: https://saltlending.com/ MSTR Links: * https://www.mstr-tracker.com * https://saylortracker.com/ * https://robinhood.com/us/en/stocks/MSTR/ * https://www.strategy.com/ * https://strc.live/ Disclaimer: The content in this video is for informational and educational purposes only and should not be considered financial advice. We are not financial advisors, and you should consult with a qualified professional before making any financial decisions. All investments involve risks, and you are responsible for your own decisions. True North does not intend for anything herein to be considered an offer or sale of any securities, including those of Strive. True North encourages listeners to consult with their tax and investment advisors. Additional information on any securities or issuers referenced herein can be found in such issuers’ filings with the Securities and Exchange Commission (“SEC”), including any registration statements, prospectuses and prospectus supplements for each issuers’ securities. Listeners should read such documents and other documents incorporated by reference therein or that such issuer has filed with the SEC for more complete information. You may get these documents for free by visiting EDGAR on the SEC website at [www.sec.gov](http://www.sec.gov).* Any securities referred to herein, including those of True North’s parent Strive, are not collateralized by underlying bitcoin holdings and may be subordinated to senior claims. There are no guarantee of returns liquidity or future performance. The securities referred to herein are neither bank deposits, nor FDIC insured, nor regulated in the same way, and do not have the same regulatory and other protections as bank accounts, money market funds, treasuries, or similar investments and as a result may not be comparable investments. Current trading prices and effective yields may vary, current rates are not indicative of future rates, and in some cases rates are subject to frequent adjustments and may be significantly lower than discussed herein. Cash dividends are not guaranteed. In some cases, dividends have not been paid and may not be paid in the future. Ownership of securities referred to in herein does not confer ownership in the underlying assets, including bitcoin.

    • Transcript
    • Chapters
Showing 1–20 of 25 episodes