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She Wears the Pants

Ashley Deland

She Wears the Pants is the podcast for the women building more than businesses—they’re building identities, empires, and legacies.

Hosted by globally recognized business advisor, multi-business founder, and start-up investor Ashley Deland, this show lives at the intersection of strategy, structure, and self. Each week, Ashley pulls back the curtain on what it truly takes for women to scale companies that are financially sound, spiritually aligned, energetically sustainable, and structurally unshakeable.

This is where high-growth women founders come for boardroom-level strategy, identity evolution, feminine leadership, and the inner work required to hold the success they’re building.

Because strategy means nothing if the woman behind it can’t hold it.

Continue the Work with Ashley:

Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power.
→ https://ashleydeland.com/inquire

Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth.
→ https://ashleydeland.com/inquire

Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram.
→ https://www.instagram.com/ashleydeland/

She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.

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#108
Yesterday · 23 min
I Was Trained To Be Quiet, Now I Get Paid To Talk
“I was not born silent. Silence was trained into me.” In this solo episode of She Wears the Pants, Ashley Deland explores how the lessons women learn about their voice early in life can follow them directly into business, leadership, relationships, and the decisions they make as adults. Ashley shares how growing up in a hardworking household, modelling from infancy, and being raised inside a restrictive religion taught her to perform, follow direction, stay agreeable, and keep quiet. On the outside, she eventually became the exact opposite. She built businesses, spoke on stages, advised women around the world, and made her voice one of her greatest business assets. But becoming outspoken did not automatically undo the conditioning underneath it. Ashley shares how silence continued to appear in subtler ways, through overdelivering, ignoring her intuition, staying loyal to relationships that no longer felt right, softening boundaries, and prioritizing other people over what she knew to be true. She also opens up about the cost of remaining silent inside a business partnership long after her intuition was telling her something was wrong, and what it took to rebuild trust in herself after finally choosing to speak. In this episode, you’ll learn how to: • Recognize when silence is showing up in ways that look like loyalty, work ethic, or being agreeable • Separate your actual personality from behaviours you may have learned through conditioning • Notice where you are ignoring your intuition to preserve a relationship or avoid conflict • Understand why staying silent can eventually become more expensive than speaking • Rebuild trust in yourself after ignoring what you knew • Hold a boundary while still caring deeply about the person on the other side of it • Understand why insight alone does not create change • Separate what happened to you, how you learned to move through it, and who you choose to be now • Use your voice in business without waiting for permission from the rooms that once taught you to stay quiet Reclaiming your voice is not about becoming louder. It is about trusting yourself enough to speak when it matters. And sometimes the most important thing you can do is identify the one place where you are still editing yourself, staying agreeable, or ignoring what you already know. CONTINUE THE WORK WITH ASHLEY Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience, an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
- Transcript
#107
September 29 · 30 min
The Best-Trained Team Wins: Building a Business Beyond You with Jenny Bitner
The business was never supposed to depend entirely on you. In this episode of She Wears the Pants, Ashley Deland is joined by Jenny Bitner, founder of Casa Veda, a boutique academy and agency specializing in talent acquisition, team development, and world-class client experiences. Jenny has spent her career understanding people. From becoming one of the top sales performers in Canada, to managing large teams and rebuilding workplace culture, to scaling multiple businesses and now helping female founders build teams of their own, one belief has remained constant: The best-trained team wins. But this conversation goes far beyond hiring. Ashley and Jenny explore what happens when success stops being measured only by revenue, recognition, or how much you can personally carry. Jenny shares how building multiple businesses, raising two daughters, completely redesigning her family’s life, and undergoing a profound spiritual evolution changed the way she thinks about leadership, ambition, worth, and freedom. If you’re building a company that still relies too heavily on you, questioning what success is supposed to look like, or feeling the pull toward a more intentional way of building, this conversation will challenge you to redefine what you’re actually optimizing your life and business for. In this episode, you’ll learn how to: Build a team that allows your company to grow beyond the founder Recognize when your sense of worth has become tied to revenue, recognition, or external validation Reframe imposter syndrome as a belief to examine rather than proof that you don’t belong Identify the currencies that matter most to you beyond financial success Make business decisions through the lens of freedom, peace of mind, family, and personal values Understand why healing and personal growth happen in layers rather than through one final breakthrough Release the belief that every opportunity needs to be pursued simply because it could make more money By the end, you’ll walk away with a different way of thinking about scale. The goal isn’t simply to build a business capable of producing more. It’s to build a company, team, and life capable of supporting what matters most to you. Meet Jenny Jenny Bitner is the founder of Casa Veda, a boutique academy and agency specializing in talent acquisition, team development, and world-class client experiences. Her career began in the fitness industry, where she became one of the top sales performers in Canada before moving into leadership, talent acquisition, hiring, training, and culture development. She later built and scaled multiple businesses, including an e-commerce company that expanded into multiple countries and 12 languages. Today, through Casa Veda, Jenny helps female founders build exceptional teams, stronger systems, and higher standards so their companies can grow beyond the woman who started them. Jenny is also an ordained metaphysical minister and host of Sunday School for CEOs, where she explores business, faith, calling, self-mastery, and what it means to become a better steward of the work you’ve been given. Instagram: @iamjennybitner Join Jenny for The Pink Hive: October 2-3, 2026 Niagara Falls, Ontario. GET TICKETS Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
- Transcript
#106
September 22 · 11 min
Who's Actually Running Your Mind
What if the thoughts shaping your life aren't actually yours? In today's solo episode of She Wears the Pants, Ashley Deland invites you into one of the most important conversations you'll ever have with yourself: Who is actually running your mind? Beneath every fear, every habit, every relationship, every business decision, and every version of your life sits a belief. The challenge is that many of those beliefs were never consciously chosen. They were inherited from your upbringing, your environment, your industry, the voices around you, and even the algorithms you consume every day. We mistake them for truth simply because we've carried them for so long. This episode is a reflection on what becomes possible when you stop managing a mind that was programmed by default and begin creating one with intention. Ashley explores why your beliefs matter more than your behaviour, why your emotional state shapes the thoughts available to you, and why the most powerful transformation you'll ever experience isn't changing what you do. It's changing what you believe. If you've been caught in cycles of comparison, self-doubt, fear, or feeling like you're living someone else's definition of success, this conversation will help you come home to your own mind and reclaim authorship over the life you're creating. In this episode, Ashley shares how to: • Recognize the beliefs quietly shaping your business, relationships, and everyday decisions • Understand why lasting transformation begins beneath your habits and behaviours • Identify the invisible influences that are programming your thinking every single day • Learn why protecting your emotional state is one of the greatest responsibilities of leadership • Replace inherited beliefs with ones that reflect the woman you're consciously becoming • Embrace the belief that life is happening for you, allowing every challenge to become part of your growth instead of proof that you're off course By the end of this episode, you'll begin to see your inner world differently. You'll recognize that you are not the manager of a mind someone else programmed. You are its creator. And the moment you begin choosing your beliefs with intention is the moment you stop living by default and start building a life, a business, and a future that truly belong to you. Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
- Transcript
#105
September 15 · 39 min
Your Best Business Years Might Still Be Ahead of You with Sue Zimmerman
Reinvention isn’t starting over. It’s knowing how to evolve without losing everything you’ve already built. In this episode of She Wears the Pants, Ashley Deland is joined by Sue B. Zimmerman, serial entrepreneur, speaker, educator, and founder of the Soulful Selling Sisterhood. Sue built her first million-dollar business at just 22 years old and has since launched 18 businesses, built a global personal brand, and become one of the most recognized voices in online visibility and Instagram marketing. Now at 63, she’s still reinventing. Together, Ashley and Sue unpack what it takes to remain relevant, visible, curious, and willing to evolve through decades of entrepreneurship — and why some of a woman’s most meaningful, profitable, and impactful work may still be ahead of her. If you’re a woman who has already built success but knows there is another chapter calling you forward, this conversation is a reminder that reinvention isn’t starting over. It’s using everything you’ve built to create what comes next. In this episode, you’ll learn how to: Reinvent yourself without losing the experience, authority, and credibility you’ve already built Recognize emerging opportunities and trust your intuition when it’s time to pivot Stay relevant in an evolving business landscape without chasing every trend Use Instagram and social media to create genuine conversations that lead to relationships, opportunities, and sales Build a personal brand that can evolve alongside multiple businesses, interests, and seasons of your life Let go of comparison and other people’s opinions so you can lead with greater confidence Sell with more conviction by deeply believing in the value and transformation behind what you offer By the end, you’ll walk away with a different perspective on longevity: your age, experience, and previous chapters aren’t evidence that your biggest work is behind you — they may be the very things preparing you for what comes next. Meet Sue Sue B. Zimmerman is a lifelong entrepreneur, relationship-driven sales mentor, and sought-after online marketing educator with more than 30 years of business experience. Known for her no-BS teaching style and ability to simplify social media strategy, Sue has privately coached hundreds of entrepreneurs to grow their visibility, confidence, and revenue through authentic connection and intentional online marketing. Widely recognized as @theinstagramexpert, Sue built a community of more than 160K followers by teaching practical Instagram strategies that help business owners turn conversations into customers. Today, through @suebzimmerman and her Substack community, The Soulful Selling Sisterhood, Sue teaches women how to build businesses rooted in relationship-building, social selling, confidence, and meaningful connection rather than transactional sales tactics. Instagram: @suebzimmerman Substack: The Soulful Selling Sisterhood Free DM Guide: https://learnwithsbz.com/dmguide/ Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
- Transcript
#104
September 8 · 9 min
The Rooms That Changed You, and Changed Me
The right room won't just change your business. It will change what you believe is possible for yourself. In today's solo episode of She Wears the Pants, Ashley Deland shares the story of the room that forever altered the trajectory of her business and, more importantly, the woman building it. Six years ago, she boarded a flight carrying every version of imposter syndrome imaginable, convinced she wasn't qualified to sit beside the entrepreneurs she admired. What she discovered instead was something she never expected: she already belonged. This is a deeply personal conversation about proximity, courage, and the quiet power of choosing environments that expand you. Because sometimes the greatest gift a room gives you isn't another strategy or breakthrough. It's a new standard. A new belief about what's possible. A reflection of the woman you're becoming before you're fully able to see her yourself. If you've reached the edge of what you can build on your own, if you've been craving bigger conversations, higher standards, or simply a room where you don't have to explain your ambition, this episode is for you. In this episode, Ashley shares how to: • Recognize why the rooms you choose shape the future you're capable of creating • Reframe imposter syndrome as evidence that you're expanding beyond what's familiar • Understand why proximity changes far more than your business strategy. It changes your identity. • Release the belief that you have to reach the next level alone • Invest in environments that stretch your thinking, elevate your standards, and expand your vision • Choose the rooms that call you forward instead of the ones that simply keep you comfortable By the end of this episode, you'll understand that the most transformative rooms rarely change your life because of what is taught from the stage. They change your life because of who you become while you're in them. Sometimes the right room gives you strategy. Sometimes it gives you relationships. But every once in a while, it gives you something even greater: the certainty that you are capable of far more than you ever believed. And from that moment on, you never lead your business the same way again. Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
- Transcript
#103
September 1 · 1 hr 25 min
Inside The Room: The Founder Haus
What changes when powerful women stop building alone and start building inside the right room? In this special episode of She Wears the Pants, Ashley Deland takes you Inside the Room of Founder Haus — her private founder collective built for ambitious women navigating the growth, reinvention, visibility, and identity shifts that come with building something extraordinary. For the past year, six women have built alongside one another inside a room intentionally designed around intimacy, high standards, strategic advisory, and deep proximity. And in this episode, you’ll hear directly from four of them. Ashley sits down with Rosalie Salamone, Crystal Eva, Amy Dillon, and Christine Murray for a series of intimate conversations about what they’ve built, what they’ve had to leave behind, who they’ve become — and what changed when they stopped carrying entrepreneurship alone. These are women who have stepped onto stages, appeared on television, landed major media, built certifications and platforms, launched new companies, grown their revenue, reinvented careers, and expanded into entirely new levels of leadership. But this conversation isn’t really about the accomplishments. It’s about the women they had to become to create them. If you’ve been craving a bigger vision, deeper conversations, stronger proximity, or simply a room where you no longer have to explain the size of what you’re building, this episode will show you what becomes possible when the environment around you finally matches the ambition within you. In this episode, you’ll learn how to: Recognize when you’ve outgrown an old identity, business model, or version of success — and trust yourself enough to move forward Navigate reinvention without abandoning everything you’ve already built Step more fully into your authority, thought leadership, and visibility as a founder Trust the pivots that often accompany your biggest seasons of growth Build success without sacrificing the life, relationships, and values you’re building it for Understand why proximity to the right women can accelerate what strategy alone cannot Stop carrying the emotional and strategic weight of entrepreneurship entirely by yourself By the end, you’ll understand why the right room doesn’t simply change the way you build your business. It changes the woman building it. Meet the Founder Haus Women Rosalie Salamone is the founder of Dedita Recruitment Consultant. With more than 20 years in recruitment and 12 years specializing in construction-focused hiring, Rosalie helps organizations hire exceptional people and professionals make smarter, more aligned career moves. Crystal Eva is a Fractional COO, educator, and founder of the Fractional Leadership Method™ Certification. After a decade helping visionary founders scale through strategy, systems, and soul, Crystal is now training a new generation of operators to step into executive leadership and redefining what modern fractional leadership can look like. Amy Dillon is an award-winning interior designer and founder of Amy Dillon Interiors. With more than two decades of experience and work featured in House & Home, Style at Home, and HGTV, Amy creates spaces designed not simply to look beautiful, but to elevate the people who live within them. Christine Murray is the founder and creative director of House of Tiller, a luxury-level creative concierge for visionary founders. With more than 15 years of experience in photography, creative direction, and content strategy, Christine helps founders move out of creative chaos and into elevated, cohesive brand experiences built to scale. Step Inside Founder Haus Founder Haus is Ashley Deland’s private founder collective — a modern founder sisterhood built around intimacy, high standards, strategic advisory, and lifelong proximity. Each cohort is intentionally limited to just six women because the intimacy and caliber of the room are the point. The next Founder Haus cohort begins September 17. If you heard yourself somewhere in these women’s stories — if you know you’re ready for a bigger room, deeper support, and women who can see where you’re going before you get there — consider this your invitation. Apply or book a private conversation with Ashley: → https://ashleydeland.com/inquire Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
- Transcript
#102
August 25 · 12 min
Whatever Makes You Want To Throw Up
The thing you're most afraid to do is rarely the thing that's meant to stop you. More often, it's the thing that's meant to introduce you to the next version of yourself. In today's solo episode of She Wears the Pants, Ashley Deland explores one of the greatest misconceptions about fear. Instead of seeing it as something to overcome, silence, or eliminate, she offers a completely different perspective: fear isn't the obstacle standing between you and your next level. It's the compass pointing you toward it. Through personal stories, reflections on entrepreneurship, and the lessons she's learned building businesses and leading women through expansion, Ashley unpacks why we naturally cling to comfort, why stability can quietly become a ceiling, and how every meaningful season of growth begins by walking toward the very thing we've been avoiding. If you're a founder, entrepreneur, or ambitious woman standing at the edge of a difficult decision, navigating uncertainty, or feeling called toward something bigger than your current reality, this conversation will challenge you to stop asking how to make fear disappear and start asking what it's trying to show you. In this episode, Ashley shares how to: • Recognize why fear is often the strongest indicator that you're standing at the edge of meaningful growth • Release the belief that comfort and stability are always signs you're on the right path • Understand why your greatest opportunities are often hidden inside the conversations, decisions, and risks you've been avoiding • Reframe life's most difficult seasons as invitations into expansion rather than evidence that something has gone wrong • Develop the courage to pursue your calling before external circumstances force you to grow • Trust that the challenges you're facing today may become the very foundation of the woman and business you're becoming By the end of this episode, you'll see fear through an entirely different lens. Rather than something to manage, you'll begin to recognize it as evidence that your next level is within reach. Because the women who continue to grow aren't the ones who wait until they feel fearless. They're the ones who learn to walk toward what scares them, trusting that every stretch, every challenge, and every uncomfortable season is shaping them into the leader their calling requires. Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
- Transcript
#101
August 18 · 36 min
How to Embrace Visibility & Build Wealth Through Faith with Jaclyn Shaw
Incoming Bomb Here: Your truth will cost you comfort before it creates your freedom. In this episode of She Wears the Pants, Ashley Deland is joined by Jaclyn Shaw, spiritual mentor, bestselling author, and sought-after speaker whose work moves women into deeper truth, embodied conviction, unapologetic wealth, and radical self-trust rooted in faith. Together, they unpack what it really takes for women to stop denying their soul, trust the voice God placed inside of them, and build lives and businesses from a place of truth instead of performance, fear, or external validation. This is a deeply raw conversation about faith, feminine power, spiritual awakening, visibility, wealth, identity collapse, religious conditioning, being misunderstood, and the liberation that comes from fully becoming who you actually are. If you’re a woman navigating growth, healing, visibility, or the tension between who you’ve been and who you’re becoming, this conversation will remind you that your truth was never meant to stay hidden. In this episode, you’ll learn how to: • Trust your inner truth even when it no longer makes sense to others • Become willing to be misunderstood as you evolve and expand • Separate external validation from soul-led decision making • Understand the connection between visibility, truth, faith, and wealth • Reclaim your voice after religious conditioning or identity collapse • Build a business rooted in conviction, authenticity, and spiritual alignment By the end, you’ll walk away with a deeper understanding of what it means to live unapologetically, trust your own soul, and create from the version of yourself that no longer needs permission to be seen. Meet Jaclyn Jaclyn Shaw is a spiritual mentor, bestselling author, and sought-after speaker whose presence alone moves women into deeper truth, embodied conviction, and unapologetic wealth. Through her work, she helps women reconnect to the God within them, trust themselves fully, and build lives and businesses rooted in soul-led truth. Instagram: @thejaclynshaw Facebook: Jaclyn Shaw Facebook Free Experience: Get Paid by God Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
- Transcript
#100
August 11 · 14 min
100 F*cking Episodes
One hundred episodes later, one truth has remained: the moment you stop performing is the moment people finally see you. In this milestone 100th episode of She Wears the Pants, Ashley Deland takes listeners back to where it all began. Before the thousands of downloads, the conversations with world-renowned founders, and a community spanning more than sixty-seven countries, there was one simple decision: to stop hiding behind the polished version of success and start telling the truth. This is a deeply personal reflection on why She Wears the Pants was created, what one hundred conversations have taught Ashley about leadership, authenticity, and entrepreneurship, and why the businesses that leave the greatest legacy are almost always built by women who have given themselves permission to be fully seen. If you've ever questioned whether you're enough, felt the pressure to fit someone else's version of success, or wondered if there's a place for the real you in the room, this episode is your reminder that there always has been. In this episode, Ashley shares how to: • Release the pressure to perform and reconnect with the version of yourself your business has been waiting for • Understand why authenticity isn't simply a personal value, but one of the greatest strategic advantages you'll ever have • Recognize how sharing your truth creates deeper connection than any perfectly curated brand ever could • Build a business that becomes a place of belonging, not just a measure of achievement • Remember that entrepreneurship was never meant to be built in isolation, but in the company of women willing to tell the truth • Lead with the confidence that the most unforgettable version of you has never been the most polished, but the most honest One hundred episodes in, Ashley's greatest lesson isn't about business strategy, marketing, or scaling a company. It's this: the women who create the deepest impact are the ones who stop trying to become someone else and finally allow themselves to become more of who they already are. If there's one thing this community has proven over the last hundred conversations, it's that truth creates connection, connection creates belonging, and belonging changes lives. Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
- Transcript
#99
August 4 · 42 min
The Identity Level with Allie Casazza
The women who create lasting transformation aren’t the ones forcing change, they’re the ones who become the version of themselves who can finally hold it. In this episode of She Wears the Pants, Ashley Deland is joined by Allie Casazza, bestselling author, behavioral neuroscience practitioner, and host of The Purpose Show. And together, they unpack what it really takes for high-growth women to create sustainable success, identity-level transformation, and true consistency without relying on force, motivation, or burnout. This is a deeply honest conversation about nervous system safety, religious trauma, entrepreneurship as a spiritual path, subconscious rewiring, visibility, healing, self-trust, and becoming the woman your next level actually requires. If you’re a woman who feels stuck in cycles of starting over, self-sabotage, inconsistency, or internal overwhelm while trying to build a meaningful life and business, this conversation will help you understand what’s really happening beneath the surface and how to finally change it at the root. In this episode, you’ll learn how to: • Rewire subconscious patterns that keep you stuck in inconsistency and self-sabotage • Build sustainable success without relying on motivation or burnout cycles • Understand how nervous system safety impacts visibility, wealth, and growth • Heal identity-level beliefs around worthiness, leadership, and self-trust • Create lasting behavioral change through neuroscience and neuroplasticity • Separate symptoms from root causes in business, habits, relationships, and life By the end, you’ll walk away with a deeper understanding of how transformation actually happens, why consistency is an identity issue before it’s a discipline issue, and what it means to become the woman who can truly hold the life and business she desires. Meet Allie Allie Casazza is a bestselling author, behavioral neuroscience practitioner, and host of The Purpose Show, a top-ranked podcast focused on helping women create real, sustainable transformation without forcing change. Her work blends neuroscience, nervous system regulation, subconscious rewiring, and identity-level change to support clarity, confidence, and ease in life and business. Website: Allie Casazza Website Instagram: @allie_thatsme YouTube: Allie Casazza YouTube Facebook: Allie Casazza Facebook Pinterest: Allie Casazza Pinterest Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
- Transcript
#98
July 28 · 39 min
Why High-Performing Women Can No Longer Ignore Their Health with Taylor Smeenk
Your body was never designed to carry success at the expense of your health. In this episode of She Wears the Pants, Ashley Deland is joined by Taylor Smeenk, CEO and founder of Empact Wellness and certified functional medicine practitioner. Together, they unpack what it really takes for high-growth women to build extraordinary businesses while protecting their nervous systems, hormones, energy, and long-term health. This conversation explores the hidden cost of burnout culture, the connection between emotional stress and physical symptoms, and why so many ambitious women normalize exhaustion, anxiety, inflammation, and chronic dysregulation without realizing their bodies are asking for help. If you’re a woman who has been pushing through stress, overriding your body, or carrying the weight of leadership while silently feeling depleted, this conversation will help you reconnect to your health, your intuition, and the root causes behind what your body has been trying to communicate. In this episode, you’ll learn how to: • Identify the hidden signs your nervous system is chronically overwhelmed • Understand root-cause healing instead of relying on symptom management alone • Support your body through simple daily practices that improve energy, digestion, and resilience • Recognize how stress, mold toxicity, inflammation, and emotional suppression impact long-term health • Build healthier boundaries, routines, and support systems as a high-performing woman • Approach healing through a whole-body lens that includes physical, emotional, mental, and energetic health By the end, you’ll walk away with a deeper understanding of how your body communicates, why your health deserves your attention now, and what it looks like to lead your life and business from a regulated, nourished foundation. Meet Taylor Taylor Smeenk is a certified functional medicine practitioner, chiropractor, and founder of Empact Wellness. Through her clinic and virtual practice, she helps women uncover the root causes behind chronic symptoms, nervous system dysregulation, hormone imbalances, mold toxicity, inflammation, and burnout through a deeply holistic approach to healing. Website: Empact Wellness Website: Dr. Taylor Smeenk Instagram: @taylor.smeenk Instagram: @empactwellness Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
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#97
July 21 · 13 min
When Success Still Feels Empty
Success without fulfillment will always feel like failure. In today’s solo episode of She Wears the Pants, Ashley Deland explores one of the most confusing experiences many high-achieving women encounter: reaching the goal, hitting the milestone, building the business, and still feeling like something is missing. Through a powerful conversation about motivation, fulfillment, personal growth, and entrepreneurship, Ashley unpacks the difference between push motivation and pull motivation, and why so many founders eventually discover that achievement alone is incapable of creating the feeling they were searching for. Because success can build a beautiful life. Fulfillment is what allows you to enjoy it. If you're a woman navigating growth, expansion, leadership, or a season where the achievements are accumulating faster than the satisfaction, this conversation will help you reconnect with your purpose, strengthen your internal foundation, and build success that actually feels as meaningful as it looks. In this episode, Ashley shares how to: • Understand the difference between push motivation and pull motivation • Recognize why achievement alone rarely creates lasting fulfillment • Identify when success has become disconnected from purpose • Strengthen your state so you can hold greater levels of growth and opportunity • Recognize how the stories you tell yourself shape the results you create • Anchor into a version of success that feels expansive, meaningful, and sustainable By the end of this episode, you'll walk away with a deeper understanding of what truly fuels long-term growth and why fulfillment is often the missing piece behind success that feels flat. If you're standing inside a life you've worked hard to build and wondering what comes next, this conversation will help you reconnect with the woman you're becoming and the purpose that is calling you forward. Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
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#96
July 14 · 27 min
Why Building Slowly Still Wins with Bridjet Morris
The businesses that last are rarely built through urgency, they’re built through consistency, self-trust, and the willingness to keep showing up.. In this episode of She Wears the Pants, Ashley Deland is joined by Bridjet Morris for a conversation around entrepreneurship, visibility, AI, identity, and what it really looks like to build a meaningful business alongside a full life. Together, they unpack the pressure many women feel to move faster, scale harder, and constantly perform online and why sustainable growth often looks far quieter than the internet makes it seem. This is an honest conversation about building through seasons, allowing your business to evolve as you evolve and staying connected to yourself while growing something meaningful over time. If you’re a woman navigating growth, transition, visibility, or expansion while also holding relationships, family, creativity, and real life alongside your ambition, this conversation will remind you that your pace does not determine your potential. In this episode, you’ll learn how to: • Build consistency so your business compounds over time • Navigate industry shifts and AI without losing your direction • Stay rooted in your identity as visibility and growth expand • Create deeper human connection in a rapidly changing digital world • Release pressure around speed and build with greater intention, clarity, and sustainability By the end of this conversation, you’ll walk away with a more grounded understanding of what lasting growth actually looks like and why the businesses that endure are often built slowly, intentionally, and in alignment with the life behind them. Meet Bridjet Bridjet Morris is a founder known for building her business through consistency, creativity, and real-life integration. Her work reflects a grounded approach to entrepreneurship, one that prioritizes sustainability, connection, and long-term growth over urgency or performance. Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
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#95
July 7 · 15 min
Becoming Impossible to Ignore
he moment you stop asking the room for permission is often the moment the room starts paying attention. In today’s solo episode of She Wears the Pants, Ashley Deland explores the quiet pursuit that sits beneath so much of what ambitious women build: the desire to prove themselves. Through stories from her own journey, from leaving corporate, to building and exiting multiple businesses, to winning national awards and receiving industry recognition, Ashley unpacks the subtle difference between ambition and validation, and how easily one can disguise itself as the other. For years, she believed the next accolade, feature, or achievement would finally create the feeling she was searching for. Instead, she discovered something far more powerful: the permission she had been waiting for was never going to come from the outside. It was something she would ultimately have to give herself. If you're a woman navigating growth, visibility, leadership, or expansion, this conversation will help you release the pressure to prove, trust the evidence of your own experience, and lead from a deeper place of certainty. In this episode, Ashley shares how to: • Understand the difference between ambition that expands you and validation that quietly controls you • Recognize when success has become tied to proving rather than purpose • Identify the hidden cost of constantly chasing the next achievement, accolade, or milestone • Release the need for external permission and strengthen trust in your own body of work • Recognize why true magnetism begins when performance ends • Anchor into a level of self-belief that allows you to lead, market, and grow from conviction rather than validation By the end of this episode, you'll walk away with a deeper understanding of what you're truly seeking when you crave recognition and why external proof can never create internal certainty. More importantly, you'll understand why the women who create the greatest impact are rarely the ones trying to convince the room. They're the ones who have already convinced themselves. Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
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#94
June 23 · 25 min
The Slow Burn That Built a Beautiful Business with Melissa Griffiths
Some of the most sustainable businesses aren’t built through urgency; they’re built through consistency, creativity, and a life that still feels like your own. In this episode of She Wears the Pants, Ashley Deland is joined by Melissa Griffiths, founder of Bless This Mess, a food and lifestyle brand that grew from a simple family blog into a business reaching more than a million people each month. Together, they unpack what it really takes for a high-growth woman to build a business that supports her household, evolves with her family, and stays deeply rooted in the heart of the work. If you’re a woman who is building in the margins of real life - raising children, navigating transitions, holding a home, or growing something meaningful without wanting to lose yourself in the process, this conversation will help you trust slower growth, build with more sustainability, and honor the life your business is meant to support. In this episode, you’ll learn how to: Build a business with consistency so your growth becomes sustainable over time Stay rooted in your real life so success does not come at the expense of what matters most Adapt to major industry shifts so you can pivot with clarity instead of fear Lean into community and human connection so your work stays relevant in an AI-driven world Think differently about financial freedom so your business can support long-term family stability Protect your sense of self while growing publicly so visibility does not disconnect you from who you are By the end, you’ll walk away with a more grounded understanding of what lasting growth can look like and why the businesses that endure are often built slowly, intentionally, and in deep alignment with the life behind them. Meet Melissa Melissa Griffiths is the founder of Bless This Mess, a food and lifestyle brand rooted in simple cooking, slow living, and family life. Over the past fifteen years, she has grown her business into a trusted platform reaching more than a million people each month, while raising five children and building a life-centered business through seasons of change, motherhood, and reinvention. Website: https://www.blessthismessplease.com Instagram: @blessthismessblog Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
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#93
June 16 · 14 min
This Will Change a Woman’s Life
The right room won’t just grow your business, they will change the way you think, decide, and lead. In this episode of She Wears the Pants, Ashley Deland goes solo to unpack what happens after you outgrow your environment and what it actually feels like to step into a room that expands you at a deeper level. If you’ve already experienced the shift; where your current circles feel familiar, your thinking is evolving, and your vision is asking for more, this conversation will help you understand what comes next. In this episode, you’ll learn how to: Recognize the difference between rooms that feel comfortable and rooms that actually expand your capacity Understand how the right environments compress time and accelerate your growth Identify the kind of conversations, proximity, and thinking that shift how you see your business Move from building in isolation to making decisions with greater clarity and support Choose spaces that refine your leadership, not just your strategy Understand why depth, consistency, and proximity create transformation — not just access By the end, you’ll walk away with a clearer understanding of what it means to be in the right room and why that decision has the power to change everything about how you build your next level. Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
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#92
June 9 · 36 min
What Real Growth Actually Requires with Steph Biegel
The women who scale well are rarely doing “more” but they're certainly building better. In this episode of She Wears the Pants, Ashley Deland is joined by Steph Biegel, strategic advisor, co-founder of Vault Co, and self-described business partner for hire. Together, they unpack what it really takes for a high-growth woman to build a company with greater clarity, stronger positioning, and sustainable momentum. If you’re a woman who is building with ambition and craving cleaner strategy, deeper alignment, and more honest conversations around growth, this conversation will help you lead with greater confidence, simplify your path forward, and scale from a place of authenticity rather than pressure. In this episode, you’ll learn how to: Build with fewer, stronger growth levers so your strategy becomes clearer and more effective Create authentic brand trust by leaning into real connection instead of over-curated marketing Ask for support more directly so you can accelerate growth without carrying everything alone Strengthen your business by strengthening the woman leading it Approach visibility, feedback, and audience-building in a way that feels human, strategic, and sustainable By the end, you’ll walk away with a more grounded understanding of what meaningful growth actually looks like and the kind of leadership it requires to hold it well. Meet Steph Steph Biegel is a strategic advisor, growth consultant, and co-founder of Vault Co. Through her work, she helps female-founded wellness and lifestyle brands sharpen their positioning, build revenue-driven marketing strategies, and navigate pivotal stages of growth with more clarity and confidence. Website: Vault Co launching soon Instagram: @sbiegs Business Instagram: @withvaultco Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
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#91
June 2 · 14 min
Your Next Level Always Requires a New Environment
The next level of your business will always require a new environment. In this episode of She Wears the Pants, Ashley goes solo to unpack what it really takes for a high-growth woman to expand beyond the rooms, conversations, and environments that once supported her. If you’re a woman who feels like you’ve outgrown your current environment, the conversations feel repetitive, the rooms feel smaller, and your vision feels bigger than what’s around you, then this conversation will help you trust the shift, make the decision to expand, and step into environments that elevate your thinking, standards, and growth. In this episode, you’ll learn how to: Recognize when your current environment is no longer expanding your capacity so you can move before you plateau Shift from familiar rooms into aligned environments that match the scale of your vision Make the internal decision required to unlock new opportunities, people, and conversations Understand how proximity to possibility expands your thinking and accelerates growth Choose environments that elevate your standards so your business can naturally expand By the end, you’ll walk away with a clearer understanding of when it’s time to expand your environment and the confidence to step into the rooms that will shape your next level. Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
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#89
May 26 · 15 min
The Shaking Is for the Shifting: What to Do When Everything Falls Apart
Some seasons don’t feel like growth. They feel like everything is falling apart. In today’s solo episode of She Wears the Pants, Ashley Deland takes you inside one of the most confronting seasons of entrepreneurship - the moment where the vision begins to shake, the path becomes unclear, and leadership is tested in a completely different way. This is a conversation about resilience, discernment, faith, and the internal work required when what you built no longer holds the way you expected it to. Because every founder will experience seasons where things don’t unfold as planned, and in those moments, the question isn’t how to fix it. It’s who you become through it. If you’re walking through a season that feels uncertain, heavy, or destabilizing, this episode will ground you back into leadership, clarity, and the strength required to move forward without letting the experience define you. In this episode, Ashley shares how to: • Navigate seasons where everything feels like it’s shifting or falling apart • Strengthen discernment in partnerships, decisions, and opportunities • Develop emotional mastery when leadership feels tested • Move through loss, setbacks, and uncertainty without collapsing your identity • Rebuild confidence from within instead of relying on external outcomes • Anchor into faith and deeper trust during seasons that feel unclear By the end, you’ll walk away with a grounded understanding of what these seasons are actually here to do and how to move through them with strength, clarity, and conviction. If you’ve been in a season where things feel shaken, uncertain, or heavier than expected… let this be your reminder: the shaking is often the shift. Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
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#90
May 26 · 28 min
Building Brands With Soul: Strategy, Storytelling & Scaling Companies with Golriz Avery
Building a business that scales is rarely as polished as it looks from the outside. Behind many successful brands are years of reinvention, late nights, hard decisions, and moments where founders are forced to figure things out in real time. In this episode of She Wears the Pants, Ashley Deland sits down with Golriz Avery, founder and director of Shaw Media Group, a strategy-first creative agency helping brands grow through powerful storytelling, clear positioning, and results-driven content. With more than two decades of experience in business strategy and brand building, Gol has launched and scaled companies across multiple industries, from interior design and art dealing to national education platforms, beauty products, and wellness brands. Her ventures have grown from a single idea into multi-location businesses across major U.S. cities, reaching tens of thousands of students and clients. But this conversation goes far deeper than entrepreneurship highlights. Gol shares the real, behind-the-scenes experience of scaling businesses quickly, navigating uncertainty, and learning how to lead through moments when the answers are not yet clear. Ashley and Gol explore the evolution that many founders go through, from solopreneur to CEO and the mindset shifts required to sustain growth while protecting your creativity, relationships, and personal well-being. They also dive into the importance of surrounding yourself with trusted advisors and community, especially in an era where many entrepreneurs are turning to artificial intelligence instead of real mentorship and lived experience. Throughout the conversation, Gol introduces the philosophy she now lives by “pockets of joy.” A mindset rooted in finding small, meaningful moments of positivity even during the most demanding seasons of building a company. Because success, when built without joy, can become incredibly heavy to carry. This episode is for the founder who is building multiple things at once, navigating complexity, and searching for a way to grow a business while still staying connected to the life they want to live. In this episode, you’ll learn: • How Gol Avery scaled an education company from one location to twelve across the United States • What it really feels like to build and lead businesses through uncertainty • The importance of building a personal board of advisors and learning from other founders • Why relying solely on AI for business decisions can limit growth and perspective • The transition from service-based businesses to product-based brands • How “pockets of joy” can help founders stay grounded during intense seasons of growth By the end of this conversation, you’ll walk away with a clearer understanding of what it truly takes to build companies that are not only successful but sustainable. Meet Golriz Avery Golriz Avery is the founder and director of Shaw Media Group, a strategy-first content and creative agency focused on building brands that resonate emotionally and strategically with their audiences. With more than 20 years of experience in entrepreneurship, Gol has launched and scaled multiple ventures across industries including design, beauty education, wellness, and media. She previously founded Glam Lab, a nationally recognized makeup education company that expanded to multiple cities across the United States within just 18 months, and later launched product and wellness brands including My Organic Doctor, inspired by ancient Persian medicine and adaptogenic wellness practices. Gol’s work blends strategy, storytelling, and human-centered brand development, helping founders build companies that connect deeply with their audiences while maintaining the soul of the brand. Connect with Gol Instagram: https://www.instagram.com/golrizdesigngroup/ Shaw Media Group: https://shawmediagroup.co My Organic Doctor: https://myorganicdoctor.com Continue the Work with Ashley Step into your next level: Explore Private Advisory, high-touch strategic partnership, and fractional leadership support for women scaling with precision and power. → https://ashleydeland.com/inquire Experience a full-business transformation in one weekend: Apply for Ashley’s Executive VIP Experience — an immersive, in-person strategic overhaul designed to collapse timelines and accelerate growth. → https://ashleydeland.com/inquire Stay in proximity: For daily strategy, identity expansion, and behind-the-scenes insight, connect with Ashley on Instagram. → https://www.instagram.com/ashleydeland/ She Wears the Pants is where high-growth women come to build companies that match their calling. If this episode resonated, follow, rate, and review so more women can find these conversations.
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