
Your Salesperson Isn't the Problem: What Real Sales Training Looks Like
You hired the person who closes your revenue because she was cute, bubbly, and smart enough not to embarrass anyone in the front office — and now that the numbers won't move, you're up at midnight shopping for a two-day course to fix her. Queen, that course isn't a training plan. It's a rescue mission. In this episode of QueenMode, I break down why the most expensive seat in your business is almost always the least-built one — and what "truly trained" actually means. We go past product knowledge into the real skills that move a close rate: listening for the second thing, articulating value before the price ever enters the room, reframing an objection instead of caving to it, and knowing who you're even supposed to be selling to. Because sales training isn't a course you buy her. It's a system you own. What You'll Learn Why "great with people" is raw material, not a skill set — and the six learnable skills a truly trained seller actually has How personally rescuing the hard sale quietly guarantees you can never sell the business Why you can't train someone to sell what you can't yet articulate: what you do, who it's for, and how you're different The attribution error that lets a mediocre closer look like a genius — while your systems do the real work Key Quote "Your job is not to be the best salesperson in your company. Your job is to be the person who makes salespeople." If this episode hit home, share it with a woman entrepreneur who needs to hear it. Leave a review to help more ambitious women find QueenMode. Stuck as the engine of everything? The Operator Trap scorecard shows you exactly where your business is running you — and what it takes to take the crown back: https://dranacastilla.com/operator-trap/ Follow @queenmodepodcast on Instagram.
- Transcript