The Skindustry

Is Virtual the Future of Treating Acne? With Ella from Ell Skinn

This week I’m joined by Ella from @ell.skinn, acne specialist and the woman behind a hugely successful virtual acne programme that’s producing some seriously impressive transformations 👀 We chat about Ella’s journey into the skin industry, how she found her niche in acne and how her business has evolved as she’s become more specialised. A BIG part of this episode is virtual acne programmes - how Ella runs hers, what actually happens behind the scenes, how she supports her clients remotely and, most importantly, how she’s getting incredible results without relying solely on what happens inside the treatment room. We also get into the business side of it all: niching down, building something outside of traditional appointments, managing virtual clients and creating a business that isn't completely dependent on physically treating clients all day. And we talk about something I think every skin therapist needs to hear - what actually makes you better at your job. Continuing to learn, asking better questions, understanding what's happening beyond the surface of the skin and becoming a therapist who can look at the bigger picture rather than simply reaching for another product or treatment. If you're a skin therapist who wants to specialise in acne, improve your results, introduce virtual support or simply become better at what you do, there are SO many takeaways from this conversation. 🎙️🤍 Follow Ella: @ell.skinn Follow the podcast: @theskindustry_

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Just 40 Minutes of Me Losing My Mind

This week’s episode is a little different. There are no business lessons, skin education or groundbreaking strategies… just 40 minutes of me yapping about the absolute chaos of moving house 😂 It has now been 10 days since we picked up the keys and, thanks to some very unwanted visitors, we’re still not actually able to live there. Throw in the wrong keys, faulty locks, my dog becoming unwell and one problem after another, and it’s safe to say this move has tested every last bit of patience I have 🙃 So grab a cuppa and settle in for a very honest, very unfiltered life update as I talk you through everything that has gone wrong and how I’m attempting not to completely lose my mind. Sometimes you don’t need an educational episode. Sometimes you just need a good yap 🤍 Next week, we've got the incredible @ell.skinn on talking all things virtual acne programmes - this is one you don't want to miss!

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I Finally Went on Holiday Without Money Stress - Here’s What Changed

What if your skin business could continue making money even when you weren’t physically in the clinic? 👀 For 12 years of being self-employed, taking time off always came with financial stress. Before every holiday, I would spend weeks saving, squeezing extra clients into my diary and worrying about how I was going to cover the income I’d lose while I was away. But this time was completely different - all because I had created additional income streams that weren’t completely dependent on me being in the treatment room 🙌 The day before my holiday, I created an e-book for skin specialists all about cortisol and the effect it can have on acne. It cost me nothing but 3 hours of my time, I didn’t even launch it across my social media, and it generated £750 in just three hours. The best part? That resource now exists forever and can continue making sales without me having to create it again. In this episode, I’m breaking down: ✨ What passive income actually means ✨ How skin specialists can create it ✨ The different types of digital products you could sell ✨ How much money you could realistically make ✨ The systems you need running in the background ✨ Why your knowledge is more valuable than you realise ✨ How passive income can help make your business more “bomb-proof” ✨ The honest reality of creating income that isn’t tied to your treatment diary I also share how my digital resources and virtual Acne Blueprint programme allowed me to go on holiday without money stress for the first time in my entire self-employed career. This isn’t about giving up the clinic or making money without doing any work. It’s about creating something valuable once, setting up the correct systems and allowing your business to continue earning while you’re treating clients, enjoying a day off, sleeping or lying beside the pool 🌴 If you’re tired of knowing that the moment you stop working, your income stops too, this episode might completely change the way you think about your skin business. Listen now, share the episode to your stories and tag me at @theskindustry_ and @foxieskinclinic 🤍

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Overwhelmed, Uninspired & Ready to Stop Posting? Listen to This First

If showing up on social media feels harder than usual right now, you’re definitely not the only one. So many skin specialists are feeling stuck in a content lull. You’re spending hours thinking about what to post, questioning whether anyone is even seeing it and wondering how you’re supposed to stay consistent when your content doesn’t seem to be bringing in new clients. In this episode, I’m talking honestly about why social media feels so overwhelming at the moment and how to get yourself moving again without putting even more pressure on yourself. We’re covering: • How to work through a creative lull when you feel completely uninspired • Why posting more content isn’t always the answer • What makes content effective when you want to attract new clients • How to create posts that speak directly to the people you want to work with • Why your content may be getting engagement but not converting into bookings • How to stop overthinking every post and start creating with more intention • Why content isn’t the only way to grow your business • How to find and connect with potential new clients through your DMs • The difference between starting genuine conversations and sending cold, salesy messages You don’t need to go viral, post every day or force yourself to constantly come up with brand-new ideas. You need a clearer strategy, content that speaks to the right people and the confidence to actively create opportunities instead of waiting for clients to find you. If you’ve been feeling invisible online, comparing yourself to everyone else or wondering whether there’s any point in posting anymore, listen to this episode before you give up. If you enjoy the episode, share it on your stories and tag @theskindustry_ and @foxieskinclinic so I can see you’re listening 🩷✨

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Why Skincare Alone Isn't Enough - The Functional Approach To Acne with Faye Knox

This week on The Skindustry, I'm joined by Functional Skin Practitioner and educator, Faye Knox, to explore why skincare alone isn't always enough when it comes to clearing acne and other chronic skin conditions. We dive into what a functional approach to skin health actually looks like, how internal factors such as stress, hormones, gut health and lifestyle can influence the skin, and why so many clients continue to struggle despite trying every product on the market. Faye also shares her journey into functional skin health, the inspiration behind creating The Functional Skin Academy, and why she believes education is key to raising standards within our industry. We discuss: • What a functional approach to acne really means • Why skincare and facials aren't always enough on their own • The biggest root causes Faye commonly sees in acne clients • The role of stress, the nervous system and overall health in skin healing • Whether every skin specialist should be offering blood testing and functional health support • The gaps in traditional skin education • What it takes to become a truly great skin practitioner in today's industry • The future of functional skin health and where the industry is heading next Whether you're a skin professional looking to deepen your knowledge or someone navigating your own skin journey, this episode is packed with valuable insights and thought-provoking conversations. Don't forget to tag us in your stories if you're listening, and let us know your biggest takeaway from the episode 🎙️ Follow Faye: @fayekface & @functionalskinacademy Follow the podcast: @theskindustry_ Follow me: @foxieskinclinic 🤍

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Everyone Wants My Blood Testing Secrets... Here's My Answer

This week's episode is a little controversial… 👀 Blood testing has become one of the biggest trends in the skin industry, but do I believe every skin specialist should be offering it? Absolutely not ❌ In this episode, I'm sharing my thoughts on why blood tests are a tool, not the treatment, why I don't believe you need them to become an incredible skin specialist, and why I choose not to publicly share the lab company I use. We talk about the pressure social media creates, why competence should always come before access, and why mastering acne should come long before introducing blood work into your clinic. Whether you're an acne specialist, a facialist, or simply feeling like you're falling behind because everyone else seems to be offering blood tests, this episode is for you. Inside this episode, we cover: ✨ Why blood tests don't actually clear acne ✨ Why you should be able to achieve results without them first ✨ The huge responsibility that comes with interpreting biomarkers ✨ Why I keep my lab provider private ✨ Why not every skin specialist needs blood testing in their business ✨ The danger of comparing yourself to what everyone else is doing ✨ An exciting announcement 👀 If you've ever found yourself wondering whether you need to offer blood tests to be taken seriously in this industry, I hope this episode gives you permission to stop chasing what everyone else is doing and focus on becoming exceptional at what you do best. 🎙️ Follow The Skindustry for weekly conversations on skin, business, mindset and everything in between. Instagram: @foxieskinclinic @theskindustry_

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Can Women Really Have It All? Motherhood, Burnout & Letting Go Of Mum Guilt with Rebecca Harrington

Welcome back to The Skindustry! 🫶🏼🤍 This week, I’m joined by self-leadership coach Rebecca Harrington for a conversation that I know so many women, especially business owners and mums, are going to resonate with. We often hear that women can “have it all” - but at what cost? Together, we dive into the realities of motherhood, business ownership, burnout and the pressure many women feel to keep everyone else happy whilst putting themselves last. We talk about mum guilt, people pleasing, carrying the mental load and why so many ambitious women struggle to prioritise themselves without feeling selfish. If you've ever wondered how on earth you're supposed to remember packed lunches, keep the house clean, run a business, manage the life admin and still somehow find time for yourself, this episode is for you. In this episode we discuss: 🤍 Why so many ambitious women struggle to put themselves first 🤍 Why burnout is so common amongst mums and female business owners 🤍 Whether "doing it all" is actually possible 🤍 Why saying no can feel so difficult 🤍 How to stop carrying everyone else's emotions 🤍 Practical ways to juggle work, life and motherhood 🤍 Overcoming mum guilt and letting go of unrealistic expectations 🤍 Where to start when everything feels overwhelming Whether you're a mum yourself, planning to become one, or simply someone who constantly feels responsible for everyone around you, this conversation is full of honesty, reassurance and practical advice. You can find Rebecca here: Instagram: @i_am_rebecca_harrington If you enjoyed this episode, I'd love it if you could leave a review, share it to your stories and tag us so we can see you're listening. Follow @theskindustry_ for more conversations around business, mindset and navigating life as a woman in this industry. Enjoy the episode! ✨

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Not Everyone Wants To See You Win

This week's episode is a little different 👀 I'm getting ready for the SKIN&KIN event on Monday (today!) and thought it was the perfect time for a catch-up episode. I talk about the excitement of attending industry events, the importance of surrounding yourself with like-minded people, and why stepping away from your day-to-day environment can completely change your perspective. I also share a recent situation involving another business tenant that tested my patience and got me thinking about something many business owners experience at some point in their journey... difficult people. In this episode, we discuss: • Why not everyone will support your growth • How to deal with people who seem determined to create conflict • The mistake many younger business owners make when dealing with older, more outspoken personalities • Why age doesn't automatically equal maturity or professionalism • How to stop other people's behaviour from distracting you from your goals • The importance of protecting your energy and staying focused on what really matters • Why surrounding yourself with positive, ambitious people can completely change your mindset If you've ever felt frustrated by someone else's behaviour, questioned yourself after a confrontation, or struggled to stay focused when negativity creeps in, this episode is for you. As always, if you enjoy the podcast, please leave a review, share it to your Instagram stories and tag me @theskindustry_ so I can thank you personally. Have a wonderful week and I'll see you after SKIN&KIN with a full event recap! 🩷✨

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If They Won't Change, Neither Will Their Skin

Have you ever felt like you're working harder on your client's skin than they are? In this week's episode of The Skindustry Podcast, I'm diving into a topic that every skin specialist will relate to at some point in their career - how to be firmer with clients whilst still being fair, supportive and professional. A fellow practitioner recently asked me how to deal with clients who expect life-changing results from facials but aren't willing to make the changes needed at home. Whether it's acne, rosacea, pigmentation, or ageing concerns, we often find ourselves repeating the same advice over and over again, wondering whether we're educating or nagging. In this episode, I discuss: ✨ Why you can't want clear skin more than your client does ✨ How to set realistic expectations from day one ✨ The difference between educating and nagging ✨ Why treatments alone rarely create transformations ✨ How to encourage client accountability without damaging the relationship ✨ The importance of stepping into your role as the expert ✨ Why being firm and being kind can coexist If you've ever struggled with client compliance, unrealistic expectations or feeling responsible for results that are outside of your control, this episode is for you. As practitioners, our job isn't to promise miracles. It's to provide honest guidance, evidence-based advice and a clear roadmap. What a client chooses to do with that information is ultimately up to them. If you enjoyed this episode, please leave a review, share it on your Instagram stories and tag me @theskindustry_ and @foxieskinclinic so I can thank you personally 🤍 Listen now on Spotify, Apple Podcasts and Amazon Music 🎙️

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The Truth About Treating Acne - With Emily Jayne Skin Revision

Today’s episode is a BIG one 👀⚡️ I’m joined by the incredible Emily from Emily Jayne Skin Revision - acne specialist, educator and founder of the Advanced Acne Academy, and honestly, this conversation is one EVERY skin specialist needs to hear. Fun fact - I actually completed Emily’s academy myself back in 2024 when she first launched, so this felt like a really full-circle conversation and one I’ve wanted to have for a long time. We talk about the reality of treating acne in clinic beyond products, protocols and before & afters. Inside this episode we cover: ✨ How Emily found her way into acne specialism ✨ How the acne industry has changed over the years ✨ Why acne treatment needs to go far deeper than skincare alone ✨ The emotional side of acne that practitioners often underestimate ✨ What separates someone who treats acne… from someone who truly specialises in it ✨ The biggest mistakes skin specialists are making with acne clients ✨ Why critical thinking matters more than blindly following protocols ✨ Whether before & afters are enough anymore ✨ Building trust, authority and becoming known for acne ✨ What Emily wishes she knew earlier in her career This episode is packed with practical advice, honest opinions and the kind of conversations that challenge how we think as practitioners. Whether you already treat acne or you want to become known for it, I know you’re going to take something from this one 🤍 If you loved this episode, please share it on your stories and tag us so we can see you listening 🫶🏼 Follow us: 🎙️ @theskindustry_ 🩷 @foxieskinclinic ✨ @emilyjayneskinrevision & @advancedacneacademy Listen now on Spotify, Apple Podcasts, Amazon Music & YouTube 🎧

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The Motivation You’re Missing Might Be The Room You’re In

This week on The Skindustry 🎙️✨ I’m talking all about the Functional Skin Academy event I attended last week, why it left me feeling SO inspired, and why getting yourself into the right rooms can completely change your mindset, motivation and business. When you work alone, it’s so easy to get stuck in your own bubble, and sometimes being surrounded by like-minded people who genuinely understand your goals, struggles and ambition is exactly what you need to reignite your fire ⚡️ In this episode, we chat about: • The importance of community in business • Why investing in education and networking matters • How isolation can impact motivation as a solo business owner • The power of being surrounded by ambitious people • Why growth happens through proximity, not just qualifications PLUS… I’ve got an exclusive bonus for anyone wanting to join Functional Skin Academy 👀 And if you’re not quite ready for the full programme, I also have a 10% off code for the Decode mini course ✨ If you enjoyed this episode, don’t forget to screenshot it, share to your stories and tag me + @theskindustry_ so I can repost you 🤍

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I Dropped A Day In Clinic… Then Everything Shifted

In this episode, I’m talking about something I think so many business owners are silently struggling with - burnout 🔥 I open up about what burnout actually looked like for me behind the scenes, what led me there, and the moment I realised something had to change. After constantly overworking, overfilling my diary, and convincing myself I just needed to “push through”, I finally made the terrifying decision to drop a day in clinic. And within 5 minutes of announcing it… an opportunity I’d been quietly manifesting landed in my DM’s 👀 This episode is about why creating space matters, why so many people stay stuck in survival mode, and why nothing changes if nothing changes. If you’ve been feeling overwhelmed, stretched too thin, or scared to take control of your life or business because of fear, this one is for you. Plants don’t grow any larger in the same pot forever - and neither will you 💐 🎙️ Follow @theskindustry_ and @foxieskinclinic 📱Tag us in your stories when listening and let us know your biggest takeaway from this episode ✨

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You Don’t Need More Clients, You Need A Better Business Model - With @bylaurenjohnson

If you feel like you need more clients to make more money… this episode is your reality check 👀 Because more clients isn’t the answer - a better business model is. I’m joined by my first ever guest, @bylaurenjohnson, who helps business owners build passive income, create multiple income streams, and scale in a way that doesn’t lead to burnout 🔥 We break down why being fully booked can still leave you stuck, and how to start scaling your income without burning out 😴 🧠 WE COVER: • Why fully booked doesn’t equal successful • The truth about passive income • How to stop trading time for money • Building income streams that support your life 🔗 CONNECT: Lauren: @bylaurenjohnson Us: @theskindustry_ If you loved this episode, share it to your story and tag us so we can repost 🫶🏼 Please subscribe and rate us 5 stars to help push the podcast even further so we can have even more amazing guests on! If your income stops when you do... it’s time to change the way you’re doing business 🤍

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Cheap Treatments Are Killing The Industry… Here’s How To Price Properly

Cheap prices aren’t just hurting your business - they’re damaging the entire industry 😢 In this episode, I’m breaking down the real impact of undercharging, why it’s making it harder for skin specialists to be taken seriously, especially in the whole “medic vs non-medic” conversation, and how it’s affecting your ability to actually build a profitable, sustainable clinic 💰 I’ll also walk you through exactly how to set your prices properly - including a simple formula to work out if your current pricing even makes sense 📈 If you’re fully booked but still not earning what you should be, or you feel like you’re constantly working just to keep up - this one is for you! 👂 If you enjoy the podcast please subscribe, rate and comment to help push it out to help us grow the pod and be able to do even more with it! Also I would LOVE it if you could share to your socials, tag us in your stories @theskindustry_ so we can see where you're listening and message me any time for help, questions and more information about the 1-1 skin specialist coaching - I want to help as many as you as possible achieve the business of your dreams ☁️🤍 Thank you so much for supporting every week 💕

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Why Your Branding Is Costing You Clients (And How To Fix It)

Branding is one of the most overlooked parts of building a successful skin business… but it could be the exact reason you're not attracting the clients you actually want 👀 In this episode, I’m breaking down why branding is so much more than just a logo or a colour palette, and how it directly impacts your ability to attract, convert and retain clients. Because the truth is… people don’t just buy treatments anymore. They buy into YOU! If your brand feels inconsistent, unclear or disconnected, your dream clients will feel that - even if they don’t know why. And that’s when they scroll past, hesitate to book, or choose someone else. Inside this episode, we cover: • Why branding is the difference between being “just another skin therapist” and becoming fully booked • What branding actually is (and what it’s NOT) • The psychology behind why people buy into people, not just services • How inconsistency in your content could be costing you clients • Why YOU are the most powerful part of your brand • Simple ways to start strengthening your brand from today This is your reminder that your brand isn’t something you create once and forget about, it’s something you embody every single time you show up. And when you get it right… everything in your business becomes easier. If this episode resonated with you, share it to your Instagram stories and tag me @theskindustry_ - I love seeing what you’re taking away 🫶🏼 And if you’re a skin specialist ready to elevate your brand, attract better clients and actually build a business that works for you... I have a limited number of 1-1 coaching sessions available where we deep dive into your brand, your content and your strategy. Just drop me a DM to find out more 💌 Please subscribe to the podcast and rate/review us - it helps push the podcast out to other skin business owners that need this podcast in their lives 🤍

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Most New Skin Businesses Are Set Up Wrong... Here’s Exactly What I’d Do Instead

Most new skin businesses are set up wrong… and it’s not your fault. The industry is louder than ever. More courses. More treatments. More pressure to do everything. But no one is actually teaching you how to build a business that works. In this episode, I’m breaking down exactly what I would do if I had to start my skin business from scratch in 2026… with no clients, no following, and no reputation. This is the real foundation. The stuff that actually gets you clients, builds trust, and makes you money. We’re talking about: • Getting your back office organised from day one • Building a strong social presence that actually converts into bookings • Creating a clear, recognisable brand that people trust instantly • Finding your niche and becoming known for something • Understanding your ideal client so your content actually speaks to someone If you feel like you’re doing everything but not seeing results… this is your reset. You don’t need more courses. You don’t need to do more. You need to do the right things. And we also have an EXCLUSIVE at the end of the podcast that can help you take control of your business even more 👀 🎯 If this episode helped you, share it to your story and tag me @foxieskinclinic & @theskindustry_ 💬 Need help with your business, your content, or your positioning? My DMs are always open 🤍

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New Aesthetics Regulations Explained: What We Actually Know (England vs Scotland)

Everyone is talking about the new aesthetics regulations… and honestly? The level of panic right now is unreal 👀 Group chats are blowing up People are rushing into courses Training academies are telling you what you “need” to do But the truth is… a lot of it isn’t actually confirmed yet In this episode, I’m breaking down the new regulations in Scotland, what’s actually happening, and what this could mean for England and the wider UK We’re cutting through the hysteria, the misinformation, and the fear-based messaging that’s spreading across the industry right now I talk about: • What’s been confirmed vs what’s still unknown • Why everyone is panicking about qualifications in England • The truth about what training you actually need (right now) • How some academies are profiting from confusion • Why proper, regulated education does matter - and always has • What this could mean for non-medics going forward If you’ve felt overwhelmed, confused, or like you need to “act fast” before it’s too late… this episode will bring you back to reality Because right now, there’s a lot more noise than clarity And you don’t need to make big decisions based on panic You need to make them based on facts Make sure you’re following us on Instagram @theskindustry_ and @foxieskinclinic And if you’re listening, take a screenshot, share it to your stories and tag me - I love seeing who’s tuning in each week🤍

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ChatGPT Isn’t The Problem… You Are

Everyone is using AI right now… but most people are using it completely wrong 👀 If your content feels flat, robotic, or just isn’t converting, this episode is going to hit home 🤍 I’m breaking down exactly how I use AI in my business, from content planning and email marketing to offers, pricing and client education. But more importantly, I’m showing you why so many people are getting it wrong… and how to fix it. Because let’s be honest, you can spot unedited ChatGPT content instantly. The tone is off, the wording is generic, and it completely strips away the personality that actually makes people buy from you. In this episode, we talk about how to train ChatGPT to sound like YOU, how to avoid the obvious AI giveaways, and how to actually get it to create content that feels aligned, on-brand and high converting. I’m also sharing where to find better prompts, and why the quality of what you put in is what determines what you get out. AI isn’t the problem. The way you’re using it might be. If you’re a skin therapist, beauty business owner, or building a personal brand and want to work smarter without losing your voice, you need to listen to this one. In this episode, we cover: • Why AI content is so easy to spot • The biggest mistakes people make when using ChatGPT • How to train AI to match your tone and brand voice • What you can actually use AI for in your business • How to write better prompts that get better results • Why AI should enhance your brand, not replace it If you enjoyed this episode, don’t forget to follow, rate and review the podcast, it helps more people in the industry find us 🤍 Tag us in your stories when you’re listening, I LOVE seeing you all tune in 🫶🏼 @theskindustry_ @foxieskinclinic ✨

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Your Business Isn’t A Democracy - It’s A Dictatorship

In this episode of The Skindustry, we’re talking about one of the biggest things therapists struggle with in business - boundaries. From last-minute cancellations and no-shows, to clients turning up late and expecting you to bend the rules, this episode dives into why clear policies are absolutely essential if you want to protect your time, income and sanity as a business owner. I’m breaking down why deposits matter, how cancellation and no-show fees should work, and why consistency with your policies is so important. Because the truth is, if you bend the rules once, you’ll be expected to bend them every time. We also talk about pricing boundaries, enforcing booking policies with confidence, and why running a successful clinic sometimes means remembering that your business isn’t a democracy. If you’ve ever struggled to enforce your policies, worried about upsetting clients, or found yourself letting things slide when you know you shouldn’t, this episode will give you the confidence to stand firm and run your business the way it deserves to be run. Follow us on Instagram @theskindustry_ and @foxieskinclinic, and if you’re listening along, take a screenshot and tag us in your stories. I love seeing who’s tuning in each week. New episodes of The Skindustry drop every week.

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The Truth About Manifesting As A Business Owner

Manifesting is everywhere right now. Vision boards, affirmations, “just believe and it will happen.” But is it actually real, or just another bit of business woo? In this episode I’m getting honest about mindset, manifestation and what it actually looks like when you’re building a business behind the scenes. I’m sharing my own experience with mindset over the years, how it’s helped me push through some of the hardest moments in business, and why manifesting on its own won’t magically change your life. Because the truth is, belief without action changes nothing. I also open up about something I’ve never spoken publicly about before. The debt I found myself in while building my business, how it happened, and what that period taught me about resilience, responsibility and the power of a strong mindset. If you’ve ever felt like you’re behind, doubted yourself, or wondered whether you’re cut out for this industry, this episode is for you. Running a business isn’t always the glossy highlight reel you see online. But with the right mindset and the willingness to keep going when things get uncomfortable, the growth on the other side is worth it. If you enjoyed this episode, make sure you’re following the podcast on Instagram @theskindustry_ and my clinic account @foxieskinclinic. Share this episode to your stories and tag us so I can see you listening. I genuinely love seeing where you’re tuning in from. And if there’s a topic you’d love me to cover in a future episode, drop me a DM. This podcast is for you as much as it is for me.