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The Next Big Idea Daily

Next Big Idea Club

What if engaging with great ideas could become one of your daily habits? What if some of the best tips for living better and working smarter were served up with your morning coffee, a hit of motivation guaranteed to start your day right? That’s the idea behind The Next Big Idea Daily. We work with hundreds of non-fiction authors — experts in productivity, creativity, leadership, communication, and other fields. They distill their big ideas into bite-sized chunks, and we offer you one each morning.

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Today · 30 min
Success Is a Team Sport. Here’s How to Find Your People.
Success is often told as a solo story: one talented person works hard, then makes it. But who noticed their potential, challenged their thinking, or opened a door? In Lift: The Three Hidden Forces That Launch Remarkable Lives, Jeff Cunningham explores the people and circles that help us rise. Then Carnegie Mellon researcher Rosalind Chow’s The Doors You Can Open: A New Way to Network, Build Trust, and Use Your Influence to Create a More Inclusive Workplace asks how we can do that for others—not just by offering advice, but by using our influence to make their strengths visible. Together, the books show how to be lifted—and how to lift someone else. 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at ⁠nextbigideaclub.com⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at ⁠bookoftheday.nextbigideaclub.com⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠⁠notion.com/daily⁠⁠ Quince — Make your summer wardrobe easier. Go to ⁠⁠quince.com/nbid⁠⁠ for free shipping on your order and 365-day returns Keeper — Right now, Keeper's offering podcast listeners! 60% off personal and family plans at Keepersecurity.com/DAILY.
Yesterday · 30 min
How to Use AI Without Getting Dumber
AI can help you finish the work faster. But what happens when you stop practicing those skills? In The Collision: What AI Does to Us, MIT professor Eric So explores how tools that boost today’s productivity can quietly weaken tomorrow’s judgment—and how to use them without outsourcing your thinking. Then, in his 2024 book Irreplaceable: The Art of Standing Out in the Age of Artificial Intelligence, AI expert Pascal Bornet considers the other side of that challenge: developing the creativity, critical thinking, and authentic connections that make your contribution distinctive. How do we get more from AI without becoming less capable ourselves?⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠⁠notion.com/daily⁠⁠ Quince — Make your summer wardrobe easier. Go to ⁠⁠quince.com/nbid⁠⁠ for free shipping on your order and 365-day returns Keeper — Right now, Keeper's offering podcast listeners! 60% off personal and family plans at Keepersecurity.com/DAILY.
Friday · 28 min
Outer Space is Stranger Than You Think
Space looks spectacular in photographs. But what would you actually see if you were standing on another world? Astronomer Philip Plait takes us beyond the telescope in Under Alien Skies: A Sightseer's Guide to the Universe, imagining the view from worlds with twin suns, Saturn’s rings, and places where space and time get very strange. Then theoretical physicist Chandra Prescod-Weinstein widens the lens in The Disordered Cosmos: A Journey Into Dark Matter, Spacetime, and Dreams Deferred, exploring both the universe’s unseen ingredients and the human choices that shape who gets to study it. A journey through the cosmos—and a reminder that the night sky belongs to all of us.⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠⁠notion.com/daily⁠⁠ Quince — Make your summer wardrobe easier. Go to ⁠⁠quince.com/nbid⁠⁠ for free shipping on your order and 365-day returns Keeper — Right now, Keeper's offering podcast listeners! 60% off personal and family plans at Keepersecurity.com/DAILY.
Thursday · 21 min
Why We Want Things We Don’t Need
Why does the next new thing always seem like the thing that will finally make life better? In Saying No to New: Why New Things Are Stealing Your Time, Money, and Happiness—And How to Take Back Your Life, New York Times editor Eric Athas explores our appetite for novelty and the tactics businesses use to keep it fed. Katy Kelleher takes that question beneath the surface in The Ugly History of Beautiful Things: Essays on Desire and Consumption, uncovering the tangled human and environmental histories behind objects we covet, from perfume to gemstones. Two perspectives on what drives our desires—and whether enjoying something beautiful has to mean owning it.⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠⁠notion.com/daily⁠⁠ Quince — Make your summer wardrobe easier. Go to ⁠⁠quince.com/nbid⁠⁠ for free shipping on your order and 365-day returns Keeper — Right now, Keeper's offering podcast listeners! 60% off personal and family plans at Keepersecurity.com/DAILY.
Wednesday · 30 min
Why Bad Feelings Stick
Why do bad feelings have such staying power? In The Opposite of Happiness: How Bad Feelings Make and Break Us, behavioral economist George Loewenstein explores how evolution shaped our emotional lives—and why sadness, anxiety, and regret so often crowd out pleasure. Psychotherapist Whitney Goodman takes on our response to those feelings in Toxic Positivity: Keeping It Real in a World Obsessed with Being Happy, examining when well-meant encouragement becomes pressure to pretend we’re fine. Together, they invite us to understand difficult emotions rather than rush to erase them—and reconsider what it really means to support someone who’s struggling.⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠⁠notion.com/daily⁠⁠ Quince — Make your summer wardrobe easier. Go to ⁠⁠quince.com/nbid⁠⁠ for free shipping on your order and 365-day returns Keeper — Right now, Keeper's offering podcast listeners! 60% off personal and family plans at Keepersecurity.com/DAILY.
October 13 · 35 min
Why Smart Groups Make Bad Decisions
Smart people can make terrible decisions—or brilliant ones. What makes the difference? In Goodthink: The New Science of Collective Intelligence, Damon Centola, a University of Pennsylvania professor who directs the Network Dynamics Group, shares two decades of research showing that a group's structure matters more than its talent. Put doctors in the right kind of network, and their diagnostic accuracy doubles; put them in the wrong one, and error explodes. Then we revisit Damon's book Change: How to Make Big Things Happen for the flip side: how ideas actually spread through social networks, and why ordinary people—not influencers—are often the ones who tip the balance. If you've ever left a meeting wondering how everyone agreed on the wrong answer, this one's for you. 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at ⁠nextbigideaclub.com⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at ⁠bookoftheday.nextbigideaclub.com⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠⁠notion.com/daily⁠⁠ Quince — Make your summer wardrobe easier. Go to ⁠⁠quince.com/nbid⁠⁠ for free shipping on your order and 365-day returns Keeper — Right now, Keeper's offering podcast listeners! 60% off personal and family plans at Keepersecurity.com/DAILY.
October 12 · 34 min
When the Cost is Higher Than the Price
Same product. Same store. A different price—just for you? Lindsay Owens, author of Gouged: The End of a Fair Price—and What That Means for Your Wallet, explores how companies use algorithms and personal data to figure out what we’ll tolerate paying. But a tilted marketplace isn’t one consumers have to accept. Marta Tellado, president and CEO of Consumer Reports and author of Buyer Aware: Harnessing Our Consumer Power for a Safe, Fair, and Transparent Marketplace, makes the case that privacy, safety, and fair treatment aren’t perks—they’re rights. Together, their ideas raise a timely question: What would it take to make the marketplace work for us again?⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns Keeper — Right now, Keeper's offering podcast listeners! 60% off personal and family plans at Keepersecurity.com/DAILY.
October 9 · 20 min
Why Are You Working So Hard?
Hard work is often treated as a virtue with no downside—but what if the story we tell about work keeps us from living well? Journalist Adam Chandler questions the American self-reliance myth in 99% Perspiration: A New Working History of the American Way of Life, and how work shapes our lives. Then broadcaster and author Celeste Headlee takes on the overwork trap in Do Nothing: How to Break Away from Overworking, Overdoing, and Underliving, making the case for stepping back and reclaiming our time. Together, their books ask what work should give us—and what we might get back when we stop treating busyness as proof of success. 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Skylight — Families are better when they're working together. Go to ⁠myskylight.com/daily ⁠for $30 off your 15 inch Calendar Shopify — Nothing stands between your idea and a real business. Go make it one. Start your free trial at ⁠shopify.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns
October 8 · 33 min
The Trouble With Men
A strange invitation to a castle sends Jon Ronson into a much bigger mystery: What happens when men lose their sense of purpose—and the internet offers to supply a new one? In The Castle: Adventures in a World of Unraveling Men, he explores a world of algorithms, AI flattery, and bewildering ideas about masculinity. Connor Beaton approaches the same struggle from the inside in Men’s Work: A Practical Guide to Face Your Darkness, End Self-Sabotage, and Find Freedom, examining why withdrawing can deepen the problems men hope to escape, and what meaningful connection and a sense of capability might offer instead. Two perspectives on finding a way out of isolation—and back into life.⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Skylight — Families are better when they're working together. Go to ⁠myskylight.com/daily ⁠for $30 off your 15 inch Calendar Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at ⁠shopify.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns
October 7 · 27 min
Stop Trying Harder. Build a Better System.
If trying harder were the answer, your to-do list would be empty by now. In How to Be Good at Life: Simple Systems to Achieve More and Stress Less, Ben Meer explores how redesigning the systems around you can make everyday life less exhausting—and why another habit isn’t always the fix. Ayelet Fishbach brings the science of motivation to the same challenge in Get It Done: Surprising Lessons from the Science of Motivation, examining how the way we frame goals, find enjoyment, and involve other people shapes whether we follow through. Together, they offer a different question: What if making progress meant less self-criticism and better design?⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Skylight — Families are better when they're working together. Go to ⁠myskylight.com/daily ⁠for $30 off your 15 inch Calendar Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at ⁠shopify.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns
October 6 · 34 min
You’re More Than What You Do for Other People
You can be the person everyone relies on—and still feel invisible. In The Mattering Effect: Creating a Life of Meaning and Worth, John R. Miles explores the gap between being useful and feeling genuinely valued, asking what helps us show up as people rather than walking to-do lists. But being seen also means knowing who you are beyond the group. In The One and the Ninety-Nine: Forging Identity in the Age of Social Contagion, Luke Burgis examines how our tribes shape our desires and beliefs—and how to belong without surrendering our own voice. Together, they ask: Can we build connection without disappearing into it?⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Skylight — Families are better when they're working together. Go to ⁠myskylight.com/daily ⁠for $30 off your 15 inch Calendar Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at ⁠shopify.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns
October 5 · 20 min
How to Get Rich in America
When you picture the very rich, do you see a tech billionaire—or the owner of your local car dealership? In The Everywhere Millionaire: Who Is Really Rich in America and How They Got There, economists Owen Zidar and Eric Zwick explore the surprisingly ordinary businesses behind extraordinary American fortunes. Then, in As Gods Among Men: A History of the Rich in the West, historian Guido Alfani takes the longer view: how have wealthy people justified their place in society, and what happens when their communities need help? From Main Street to the Medicis, we’re asking how fortunes are built—and what wealth buys beyond a bigger house.⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Skylight — Families are better when they're working together. Go to ⁠myskylight.com/daily ⁠for $30 off your 15 inch Calendar Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at ⁠shopify.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns
October 2 · 32 min
How to Say the Right Thing
The right words can open doors—but the best negotiators know that language works only when it creates genuine connection. In Magic Words: What to Say to Get Your Way, Wharton professor Jonah Berger explains how subtle shifts in language can make us more persuasive, creative, and confident.⁠⁠ Then Mori Taheripour, author of Bring Yourself: How to Harness the Power of Connection to Negotiate Fearlessly, argues that successful negotiation begins with self-knowledge, empathy, and presence.⁠⁠ Together, they reveal how to communicate more effectively without pretending to be someone you’re not. 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Skylight — Families are better when they're working together. Go to ⁠myskylight.com/daily ⁠for $30 off your 15 inch Calendar Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at ⁠shopify.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns
October 1 · 29 min
The Art of Passionate Living
What would happen if you stopped rushing, paid closer attention, and let yourself take up a little more space? In Alex Durand and Tom Carles’s Pardon Our French: The Parisian Way to a Happier Life, the French art of living offers lessons in curiosity, unhurried pleasure, and quality over quantity.⁠⁠ Then Jack Parlett’s Flamboyance: The Power of Living Boldly reclaims flamboyance as a force of imagination, passion, resistance, and freedom.⁠⁠ Together, these books make the case for a life that’s both more attentive and more expressive—one where happiness isn’t postponed until the next achievement, and burning brightly isn’t something you need to apologize for. 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Skylight — Families are better when they're working together. Go to ⁠myskylight.com/daily ⁠for $30 off your 15 inch Calendar Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at ⁠shopify.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns
September 30 · 25 min
How to Be Reasonable in an Age of Contempt
What does it take to stay reasonable when politics rewards contempt? Utah Governor Spencer Cox, author of Off Ramp: How to Be a Peacemaker in an Age of Contempt, argues that disagreement isn’t the real threat—treating opponents as enemies is. Then, Stanford philosopher Krista Lawlor, author of Being Reasonable: The Case for a Misunderstood Virtue, asks us to rethink reasonableness itself: not as cold logic, but as the ability to see what matters and respond accordingly. Together, they offer a practical and philosophical guide to navigating conflict without surrendering conviction—and suggest that the way out of polarization begins with curiosity, proportion, and choosing relationships over the thrill of being right.⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Skylight — Families are better when they're working together. Go to ⁠myskylight.com/daily ⁠for $30 off your 15 inch Calendar Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at ⁠shopify.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns
September 29 · 30 min
What Freud Got Right About the Mind
Sigmund Freud’s reputation has taken a beating, but neuroscientist and psychoanalyst Mark Solms argues that some of his biggest ideas were decades ahead of their time. In The Only Cure: Freud and the Neuroscience of Mental Healing, Solms revisits the unconscious, memory, emotional needs, and why talking may do more than quiet symptoms. Then psychiatrist Paul Conti shifts the focus from what’s broken to what’s already working. In What’s Going Right: A Powerful New Method for Optimizing Your Mental Health, he explains how recognizing your strengths, balancing your deepest drives, and becoming a better friend to yourself can help you build a healthier mind. 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Skylight — Families are better when they're working together. Go to ⁠myskylight.com/daily ****⁠for $30 off your 15 inch Calendar Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at ⁠shopify.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns
September 28 · 26 min
Why We Cheat: The Science of Infidelity
Why do we commit—and why do some of us break that commitment? Psychologist Glenn Hutchinson explores the unconscious impulses, clashing brain systems, and limits of self-control behind infidelity in Unfaithful Minds: The Science and Psychology of Infidelity. Then historian Stephanie Coontz challenges our nostalgia for “traditional” relationships in For Better and Worse: The Complicated Past and Challenging Future of Marriage, revealing how marriage has continually evolved—and why today’s more equal partnerships can be both more fulfilling and more demanding. Together, they offer a bracing look at love, loyalty, and the complicated psychology of staying together.⁠⁠⁠⁠ 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at ⁠nextbigideaclub.com⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at ⁠bookoftheday.nextbigideaclub.com⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at ⁠notion.com/daily⁠ Skylight — Families are better when they're working together. Go to ⁠myskylight.com/daily for $30 off your 15 inch Calendar Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at ⁠shopify.com/daily⁠ Quince — Make your summer wardrobe easier. Go to ⁠quince.com/nbid⁠ for free shipping on your order and 365-day returns
September 25 · 24 min
How Great Leaders Help People Thrive at Work
Work can be a source of energy—or the thing that drains it. In Leading for Wellness: How to Create a Team Culture Where Everyone Thrives, industrial/organizational psychologists Dr. Patricia Grabarek and Dr. Katina Sawyer argue that healthy workplaces are built through everyday leadership, not just perks and wellness programs. Then, in Wellbeing at Work: How to Build Resilient and Thriving Teams, Gallup’s Jim Clifton and Jim Harter explore how managers can help people thrive across career, social, financial, physical, and community wellbeing. Together, these books ask a deceptively simple question: What would change if leaders treated employee wellbeing as central to performance—not separate from it? 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Notion — Learn more about how Notion can support your business, at notion.com/daily Skylight — Families are better when they're working together. Go to myskylight.com/daily for $30 off your 15 inch Calendar. Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at shopify.com/daily Quince — Make your summer wardrobe easier. Go to quince.com/nbid for free shipping on your order and 365-day returns.
September 24 · 31 min
How Much Time Tax Are You Paying?
Paperwork is never just paperwork when you’re already stretched thin. In The Time Tax: How the Government Wastes Our Time―and How to Fix It, Annie Lowrey shows how administrative burdens consume time, deepen inequality, and make everyday government feel like an obstacle course. In Seeking Shelter: A Working Mother, Her Children, and a Story of Homelessness in America, Jeff Hobbs follows a working mother and her children navigating homelessness in Los Angeles, revealing what survival looks like when every minute—and every safe place—matters. Together, these books ask who gets protected by our systems, who gets pushed to the margins, and how much invisible labor we expect families to absorb. 🎁 Save 20% on a Next Big Idea Club membership when you used code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at shopify.com/daily FODZYME — Finally, you can enjoy your favorite foods without the pain. Go to ⁠⁠⁠⁠icaneatagain.com/daily ⁠for 30% off your first order. Quince — Make your summer wardrobe easier. Go to quince.com/nbid for free shipping on your order and 365-day returns.
September 23 · 27 min
Why Starting a Family Feels Impossible to Many
Why does starting a family feel out of reach—and sustaining one feel so exhausting? In Inconceivable: The Impossibility of Family in an Age of Uncertainty, journalist Anna Louie Sussman traces falling birth rates to the housing, childcare, healthcare, and economic pressures that make parenthood feel increasingly precarious. Then, in Having It All: What Data Tells Us About Women’s Lives and Getting the Most Out of Yours, Wharton economist Corinne Low uses hard data to show how unequal demands at home and work squeeze women’s time, energy, and happiness. Together, the books reveal the hidden systems making family life harder—and what it might take to build something better. 🎁 Save 20% on a Next Big Idea Club membership when you use code PODCAST at⁠ ⁠nextbigideaclub.com⁠⁠ ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at⁠ ⁠bookoftheday.nextbigideaclub.com⁠⁠ Sponsored By: Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at shopify.com/daily FODZYME — Finally, you can enjoy your favorite foods without the pain. Go to ⁠⁠⁠⁠icaneatagain.com/daily ⁠for 30% off your first order. Quince — Make your summer wardrobe easier. Go to quince.com/nbid for free shipping on your order and 365-day returns.

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