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SHIFT · Yesterday · 18 min

The Next Interface: Why AI Needs Physical Products

As AI moves beyond the screen and into the physical world, the next generation of intelligent products will be defined less by bigger models than by context, trust, and the ability to act. We caught up with renowned industrial designer Robert Brunner at HumanX Amsterdam. Brunner designed a number of products that have gone on to define the way we live with technology, including Apple’s original PowerBook laptop and Beats by Dre. We Meet: Robert Brunner, Founder & Creative Director of Ammunition Credits: This episode of SHIFT was produced by Jennifer Strong with help from Emma Cillekens. It was mixed by Garret Lang, with original music from him and Jacob Gorski. Art by Meg Marco.

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As AI moves beyond the screen and into the physical world, the next generation of intelligent products will be defined less by bigger models than by context, trust, and the ability to act. We caught up with renowned industrial designer Robert Brunner at HumanX Amsterdam. Brunner designed a number of products that have gone on to define the way we live with technology, including Apple’s original PowerBook laptop and Beats by Dre. 


We Meet:  

Robert Brunner, Founder & Creative Director of Ammunition



Credits:

This episode of SHIFT was produced by Jennifer Strong with help from Emma Cillekens. It was mixed by Garret Lang, with original music from him and Jacob Gorski. Art by Meg Marco.

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