Skip to content
Sign in
Artwork for Ditching Hourly
Ditching Hourly · August 28 · 52 min

Nick Richtsmeier - The Damn Rules

Growth consultant and author of The Damn Rules, Nick Richtsmeier joined me on Ditching Hourly to talk about why internet-based inbound marketing systems have stopped working, aren't coming back, and what might work instead. 00:27 Nick's Background and Work 01:10 Why the Internet Is Toast 03:09 What Distribution Means Now 04:36 Inbound as Attention Arbitrage 07:56 The Attention Economy Is a Casino 13:37 Five Major Disruptions 22:36 Trust and Attachment as Scarcity 25:34 Friction as a Load-Bearing System 30:10 Restoring Trust Through Human Contact 35:01 Selling When People Are Scrolling 39:19 Notice Meetings and Relationship Networks 41:47 Why Friction Polishes Ideas 50:37 The Damn Rules and Closing Thoughts Nick's bio: Nick Richtsmeier is the creator of Trust-Made Growth® and the author of The Damn Rules: How Vulnerability, Inefficiency, and Love Liberate Leaders from the Trustbroken Economy, a strategist and cultural navigator helping founder-led, relationship-driven firms build durable businesses in the age of AI extraction and from the wreckage of the trustbroken economy. Nick's links: Personal » https://nickrichtsmeier.com Book » https://nickrichtsmeier.com Newsletter » https://damnrulesbook.com LinkedIn » https://linkedin.com/in/nickrichtsmeier Podcast » “Damns Given with Nick Richtsmeier” available on all major platforms ---- Before you go! The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course. Hope to see you there!

0:00 · Introduction-52:37
Play in
Transcript file

transcript

No transcript — this publisher did not publish one.

show notes

Growth consultant and author of The Damn Rules, Nick Richtsmeier joined me on Ditching Hourly to talk about why internet-based inbound marketing systems have stopped working, aren't coming back, and what might work instead.

  • 00:27 Nick's Background and Work
  • 01:10 Why the Internet Is Toast
  • 03:09 What Distribution Means Now
  • 04:36 Inbound as Attention Arbitrage
  • 07:56 The Attention Economy Is a Casino
  • 13:37 Five Major Disruptions
  • 22:36 Trust and Attachment as Scarcity
  • 25:34 Friction as a Load-Bearing System
  • 30:10 Restoring Trust Through Human Contact
  • 35:01 Selling When People Are Scrolling
  • 39:19 Notice Meetings and Relationship Networks
  • 41:47 Why Friction Polishes Ideas
  • 50:37 The Damn Rules and Closing Thoughts

Nick's bio:

Nick Richtsmeier is the creator of Trust-Made Growth® and the author of The Damn Rules: How Vulnerability, Inefficiency, and Love Liberate Leaders from the Trustbroken Economy, a strategist and cultural navigator helping founder-led, relationship-driven firms build durable businesses in the age of AI extraction and from the wreckage of the trustbroken economy.

Nick's links:


----

Before you go!

The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.

Hope to see you there!

links4

chapters

14 chapters

more episodes

All episodes